Thursday, September 27, 2012

SpotVault - The Mindy Project (Fox) - 2012-13 Ratings





The Mindy Project
Tuesdays, 9:30/8:30c, Fox







2012-13 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Tu9/25/20129:300:304.672.4636.011.02.81.99+21%
2Tu10/2/20129:300:303.681.9533.79.52.81.66+14%
3Tu10/9/20129:300:303.551.9537.19.72.71.46+30%
4Tu10/30/20129:300:303.121.5436.711.22.31.28+17%
5Tu11/13/20129:300:303.171.6435.78.22.21.32+21%
6Tu11/20/20129:300:302.641.3433.77.32.01.17+11%
7Tu11/27/20129:300:302.761.5437.19.72.31.21+24%
8Tu12/4/20129:300:302.681.3336.07.12.01.24+5%
9Tu12/11/20129:300:303.071.5534.88.02.01.53-2%
10Tu1/8/20139:300:302.851.5435.17.72.01.50+0%
11Tu1/15/20139:300:302.761.5434.57.21.91.53-2%
12Tu1/22/20139:300:303.051.5434.67.62.21.48+1%
13Tu1/29/20139:300:303.201.7437.18.12.61.46+17%
14Tu2/5/20139:300:303.601.9535.59.72.61.83+4%
15Tu2/19/20139:300:303.051.6435.38.52.21.58+2%
16Tu2/26/20139:300:303.261.7433.87.72.31.72-1%
17Tu3/19/20139:300:303.071.7436.17.92.21.59+7%
18Tu3/26/20139:300:302.621.5437.58.62.21.36+10%
19Tu4/2/20139:300:302.471.3338.27.51.31.31-1%
20Th4/4/20139:300:303.241.3432.68.52.01.47-12%
21Tu4/9/20139:300:302.661.5433.78.42.21.58-5%
22Tu4/30/20139:300:302.561.3335.210.02.01.38-6%
23Tu5/7/20139:300:302.611.3333.29.72.11.47-11%
24Tu5/14/20139:300:302.571.3432.39.82.11.52-15%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrue2Sitch
3.041.5665%1.49+5%

2012-13 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1We10/17/20129:480:304.701.7534.911.12.41.54+10%
2Tu12/18/20129:300:301.450.6234.110.80.80.93-36%
3Th12/27/20128:000:301.990.7233.36.3n/a0.67+4%
4Th12/27/20128:300:301.600.6231.05.00.70.87-31%
5Th12/27/20129:000:301.570.6235.34.30.60.83-28%
6Th12/27/20129:300:301.660.7230.74.70.61.05-33%
7Tu4/16/20139:300:301.820.9234.57.21.11.10-19%
8Tu4/23/20139:300:301.810.9336.07.51.21.05-14%
9Mo5/20/20139:300:301.340.6233.59.80.60.97-38%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

Yearly Index for 2012-13 | Next Season (2013-14)

Current Season: The Mindy Project

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