Wednesday, September 26, 2012

SpotVault - Mike & Molly (CBS) - 2012-13 Ratings





Mike & Molly
Mondays, 9:30/8:30c, CBS







2012-13 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Mo9/24/20129:300:309.453.1738.719.03.72.73+13%
2Mo10/1/20129:300:308.522.9739.119.13.42.57+13%
3Mo10/8/20129:300:308.672.8739.118.03.42.40+16%
4Mo10/15/20129:300:309.103.0737.718.33.42.76+9%
5Mo11/5/20129:300:308.782.8737.816.23.22.44+15%
6Mo11/12/20129:300:309.243.0739.316.03.22.44+23%
7Mo11/19/20129:300:309.252.9738.116.03.42.44+19%
8Mo11/26/20129:300:3011.293.6936.415.14.13.06+18%
9Mo12/3/20129:300:3010.233.1836.716.03.53.21-3%
10Mo12/17/20129:300:3010.793.3837.112.53.53.02+9%
11Mo1/14/20139:300:3011.463.5838.111.64.12.83+24%
12Mo1/21/20139:300:3010.893.3838.312.53.72.80+18%
13Mo2/4/20139:300:3010.773.21036.711.63.72.84+13%
14Mo2/11/20139:300:3010.503.0738.511.33.62.45+23%
15Mo2/18/20139:300:3010.333.2837.712.33.52.82+13%
16Mo2/25/20139:300:309.792.7735.211.53.32.64+2%
17Mo3/18/20139:300:308.382.4638.111.62.82.16+11%
18Mo3/25/20139:300:308.992.6637.113.33.02.53+3%
19Mo4/15/20139:300:307.762.2538.613.02.42.11+4%
20Mo4/29/20139:300:308.142.4636.812.42.62.38+1%
21Mo5/6/20139:300:308.082.3636.010.22.72.19+5%
22Mo5/13/20139:300:308.312.4636.011.03.02.27+6%
23Th5/30/20138:300:308.011.9629.06.32.12.22-14%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrue2Sitch
9.422.8538%-23%2.58+11%

2012-13 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Mo10/29/20129:300:306.962.2540.215.22.51.81+22%
2Mo12/24/20129:300:304.531.2425.65.01.21.86-36%
3Mo12/31/20129:300:304.190.8327.86.10.91.25-36%
4We1/2/20138:000:306.291.3434.69.5n/a1.26+3%
5We1/2/20138:300:306.711.6434.29.21.31.77-10%
6Mo1/7/20139:300:305.861.6438.017.51.81.91-16%
7Mo1/28/20139:300:307.021.8437.110.52.01.79+0%
8Mo3/4/20139:300:306.791.8535.610.51.71.96-8%
9Mo3/11/20139:300:306.391.6434.410.91.71.85-14%
10Mo4/1/20139:300:305.131.4435.211.91.41.69-17%
11Mo4/22/20139:300:305.291.3336.411.91.51.50-13%
12Mo5/20/20139:300:307.922.1633.59.82.12.34-10%
13We5/22/20138:300:305.401.2429.06.61.11.61-25%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

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