Tuesday, October 16, 2012

The Question, Tuesday 10/16/12: Will Emily Impress?


Tonight brings the third and final series premiere of the fall on the CW, the medical drama Emily Owens MD.  Unlike the first two, Emily doesn't have a big built-in audience or a huge lead-in to help it on premiere night. But it does have the benefit of a simulcast debate as competition, something that seems to have helped Beauty and the Beast on Thursday. Will Emily impress? That's The Question for Tuesday, October 16, 2012.

Recent CW Drama Series Premieres This Season's CW Premieres
1.2 (Hellcats, 9/8/10)
1.4 (Nikita, 9/9/10)
1.2 (Ringer, 9/13/11)
1.3 (The Secret Circle, 9/15/11)
0.8 (Hart of Dixie, 9/26/11)
1.3 (Arrow, 10/10/12)
1.2 (Beauty and the Beast, 10/11/12)
0.7 (Hart of Dixie, 10/2/12) (0.5 last week)
0.8 (Supernatural, 10/3/12)
0.4 (90210, 10/8/12)
0.4 (Gossip Girl, 10/8/12)
1.3 (Arrow, 10/10/12)
1.2 (Beauty and the Beast, 10/11/12) 

I've underestimated all of the CW's premieres thus far, and this is probably another low-end guess, but I'm banking on most people finding the promos and the show as annoying as I do. Hart of Dixie might bounce back by a tick on an atypical Tuesday paired with a premiere, or it might not; so I see HoD at about a 0.55. I say the lack of options will keep that audience tuned in for Emily at 9:00, but I don't see a huge separate audience seeking this one out, even on a premiere night.

Over/Under: 0.55.

No entries accepted after 6:00am ET the morning after the date in the headline. If editing your pick, please leave a separate comment.

14 comments:

Spot said...

Over.

Spot said...

Over.

Spot said...

Over

Spot said...

Over

Spot said...

Over 0.7

Spot said...

Over. The CW is one of the few networks to succeed in launching its new shows this season, and launching against the debate could help.

Spot said...

Over. A .6 from HoD's .7. Disappointing on the whole, but I think it has a decent chance to build.

Spot said...

Over, but it'll be close, methinks. But I always think that...

Spot said...

Over, The CW can get some interest in their premieres so I see it doing similar to HOD last year (since Arrow and B&TB already repeated the Ringer and TSC numbers).

Spot said...

Over... for now.

Spot said...

Over.

Spot said...

over

Spot said...

Over - 0.6

Spot said...

Over, 0.6. HoD will probably bounce back to 0.7 or at least 0.6 tonight

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