Monday, October 8, 2012

SpotVault - Supernatural (CW) - 2012-13 Ratings





Supernatural
Wednesdays, 9/8c, CW







2012-13 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1We10/3/20129:001:001.850.8234.313.00.30.88-9%
2We10/10/20129:001:002.511.0335.114.41.40.92+9%
3We10/17/20129:001:002.131.0335.611.61.30.84+19%
4We10/24/20129:001:001.860.7235.313.51.10.63+11%
5We10/31/20129:001:001.780.8233.711.61.00.76+5%
6We11/7/20129:001:002.321.0237.414.71.30.85+17%
7We11/14/20129:001:002.321.0335.112.31.20.90+11%
8We11/28/20129:001:002.000.8236.013.21.30.67+19%
9We12/5/20129:001:002.060.9334.711.11.20.91-1%
10We1/16/20139:001:001.990.9237.414.11.10.90-0%
11We1/23/20139:001:002.010.9236.113.71.00.96-6%
12We1/30/20139:001:002.120.9237.212.10.90.89+1%
13We2/6/20139:001:002.291.0335.712.91.01.07-6%
14We2/13/20139:001:002.411.0333.112.31.11.17-14%
15We2/20/20139:001:002.100.9235.612.50.90.96-7%
16We2/27/20139:001:002.130.9234.712.21.00.98-8%
17We3/20/20139:001:002.161.0334.411.01.01.07-7%
18We3/27/20139:001:002.231.0333.510.00.91.10-9%
19We4/3/20139:001:001.900.8236.012.10.90.83-3%
20We4/24/20139:001:002.381.0334.69.61.01.02-2%
21We5/1/20139:001:002.070.9333.110.90.91.03-13%
22We5/8/20139:001:002.071.0234.511.40.91.10-9%
23We5/15/20139:001:002.311.0333.810.21.01.08-7%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrue2Sitch
2.130.9255%+25%0.94-1%

2012-13 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1We12/26/20129:001:001.260.4132.15.30.40.46-13%
2We1/2/20139:001:001.310.4137.910.50.40.42-6%
3We1/9/20139:001:000.920.3135.610.00.50.33-8%
4We3/6/20139:001:001.080.4136.18.80.40.43-7%
5We3/13/20139:001:001.320.4132.98.90.40.49-18%
6We4/10/20139:001:001.140.4134.911.00.40.48-16%
7We4/17/20139:001:001.420.5135.68.90.40.54-8%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

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