Wednesday, October 8, 2014

SpotVault - Mulaney (Fox) - 2014-15 Ratings





Mulaney
Sundays, 9:30/8:30c, Fox







2014-15 Original Ratings

Info Ratings Metrics
# Day Date Time Length Viewers A18-49 Share Lead True Sitch
1Su10/5/20149:300:302.341.031.9 1.16 -14%
2Su10/12/20149:300:302.191.131.7 1.11 -1%
3Su10/19/20149:300:302.251.032.5 1.04 -4%
4Su11/2/20149:300:301.630.721.2 0.81 -13%
5Su11/9/20149:300:301.990.921.8 0.94 -4%
6Su11/23/20147:300:301.650.720.9 0.77 -9%
7Su11/30/20147:300:301.550.620.7 0.77 -22%
8Su12/21/20147:000:300.990.41n/a 1.0 -62%
9Su1/11/20157:000:301.320.51n/a 0.98 -49%
10Su1/18/20157:000:303.371.23n/a 0.56 +115%
11Su1/25/20157:000:301.030.41n/a 0.80 -50%
12Su2/8/20157:000:301.230.52n/a 0.92 -46%
13Su2/15/20157:000:301.140.41n/a 0.94 -57%
AVERAGES TO DATE: Viewers A18-49 Skew y2y True Sitch
1.74 0.72 53% 0.91 +0%
A18-49+
41

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 10/5/2014 1.0 1.16 -0.16 -14% 34.3 12.9 -5.0 7.9 -0.19 1.9 1.5 -0.05 0.938 +0.08
2 10/12/2014 1.1 1.11 -0.01 -1% 37.1 15.6 -7.8 7.8 -0.18 1.7 2.0 +0.06 0.911 +0.11
3 10/19/2014 1.0 1.04 -0.04 -4% 35.2 12.9 -5.4 7.6 -0.16 2.5 1.9 +0.05 0.940 +0.07
4 11/2/2014 0.7 0.81 -0.11 -13% 37.4 11.7 -5.4 6.3 -0.03 1.2 1.1 -0.11 0.953 +0.04
5 11/9/2014 0.9 0.94 -0.04 -4% 35.1 11.2 -4.2 7.0 -0.10 1.8 1.8 +0.01 0.951 +0.05
6 11/23/2014 0.7 0.77 -0.07 -9% 35.2 7.2 -1.8 5.4 +0.06 0.9 0.9 -0.15 0.966 +0.03
7 11/30/2014 0.6 0.77 -0.17 -22% 34.8 7.7 -1.9 5.9 +0.01 0.7 0.7 -0.20 0.975 +0.02
8 12/21/2014 0.4 1.0 -0.65 -62% 27.4 6.7 2.6 9.3 -0.33 0.0 0.0 -0.34 0.983 +0.02
9 1/11/2015 0.5 0.98 -0.48 -49% 36.0 12.8 -5.4 7.4 -0.14 0.0 0.0 -0.34 0.994 +0.01
10 1/18/2015 1.2 0.56 +0.64 +115% 35.1 12.1 -5.0 7.2 -0.12 0.0 5.5 +0.76 0.997 +0.00
11 1/25/2015 0.4 0.80 -0.40 -50% 30.0 3.5 3.1 6.6 -0.06 0.0 0.0 -0.34 1.000 +0.00
12 2/8/2015 0.5 0.92 -0.42 -46% 29.2 3.0 3.7 6.7 -0.07 0.0 0.0 -0.34 1.007 -0.01
13 2/15/2015 0.4 0.94 -0.54 -57% 28.4 4.7 3.2 7.9 -0.19 0.0 0.0 -0.34 1.008 -0.01

AVERAGES: 0.72 0.91 -0.19 -21%
STDDEV: 0.29 0.17
STDDEV%: 40% 18%

2014-15 Encore Ratings

Coming soon...

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

More SpotVault in the Index.

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