Wednesday, October 29, 2014

SpotVault - Grimm (NBC) - 2014-15 Ratings





Grimm
Fridays, 9/8c, NBC







2014-15 Original Ratings

Info Ratings Breakdowns Year-to-Year
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
#y2y
Ty2y
1 Fr 10/24/2014 9:00 1:00 5.28 1.4 5
1.2
1.5 1.4
-22%
-22%
2 Fr 10/31/2014 9:00 1:00 4.54 1.1 4
1.4
1.2 1.1
-27%
-27%
3 Fr 11/7/2014 9:00 1:00 4.93 1.3 4
1.5
1.3 1.3
+0%
+0%
4 Fr 11/14/2014 9:00 1:00 5.01 1.2 4
1.6
1.2 1.1
-25%
-25%
5 Fr 11/21/2014 9:00 1:00 5.43 1.3 5
1.5
1.4 1.3
+0%
+13%
6 Fr 11/28/2014 9:00 1:00 5.17 1.2 4
1.3
1.3 1.2
-25%
-11%
7 Fr 12/5/2014 9:00 1:00 4.96 1.2 4
0.9
1.2 1.2
+0%
-25%
8 Fr 12/12/2014 9:00 1:00 5.07 1.3 4
1.3
1.3 1.2
-13%
+4%
9 Fr 1/16/2015 9:00 1:00 4.62 1.2 4
0.7
1.2 1.1
-8%
-23%
10 Fr 1/23/2015 9:00 1:00 5.02 1.3 4
0.9
1.2 1.3
-13%
-16%
11 Fr 1/30/2015 9:00 1:00 4.85 1.3 4
0.8
1.2 1.3
-13%
+24%
12 Fr 2/6/2015 9:00 1:00 4.67 1.2 4
0.8
1.2 1.2
-14%
-87%
13 Fr 2/13/2015 9:00 1:00 4.86 1.1 4
0.8
1.1 1.2
-27%
-77%
14 Fr 3/20/2015 8:00 1:00 4.78 1.1 4
Loc
1.1 1.1
-31%
-19%
15 Fr 3/27/2015 8:00 1:00 4.93 1.0 4
Loc
1.1 1.0
-33%
-23%
16 Fr 4/3/2015 8:00 1:00 4.51 1.0 4
Loc
1.0 1.0
-29%
-9%
17 Fr 4/10/2015 8:00 1:00 4.76 1.1 4
Loc
1.0 1.1
+0%
+69%
18 Fr 4/17/2015 8:00 1:00 4.54 1.0 4
Loc
1.0 1.0
-17%
+11%
19 Fr 4/24/2015 8:00 1:00 4.66 1.0 4
Loc
1.0 1.0
-23%
-9%
20 Fr 5/1/2015 8:00 1:00 4.22 0.9 4
Loc
0.9 0.9
-31%
-14%
21 Fr 5/8/2015 8:00 1:00 4.21 1.0 4
Loc
1.0 0.9
-17%
22 Fr 5/15/2015 8:00 1:00 4.74 1.1 4
Loc
1.1 1.2
-15%
-12%
AVERAGES:Viewers A18-49 Lead
Brkdwn
#y2y Ty2y
4.811.15 n/a -2% -18% -37%

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 10/24/2014 1.4 1.78 -0.38 -21% 26.5 5.6 3.2 8.8 -0.28 1.2 0.9 -0.14 0.980 +0.04
2 10/31/2014 1.1 1.47 -0.37 -25% 24.9 3.8 5.4 9.1 -0.31 1.4 1.2 -0.08 0.984 +0.02
3 11/7/2014 1.3 1.53 -0.23 -15% 27.5 4.1 3.6 7.7 -0.17 1.5 1.1 -0.09 0.983 +0.03
4 11/14/2014 1.2 1.38 -0.18 -13% 27.1 3.2 4.4 7.6 -0.16 1.6 1.5 -0.03 0.987 +0.02
5 11/21/2014 1.3 1.45 -0.15 -10% 28.3 4.3 3.0 7.3 -0.13 1.5 1.5 -0.04 0.988 +0.02
6 11/28/2014 1.2 1.34 -0.14 -11% 28.4 3.0 3.8 6.8 -0.08 1.3 1.2 -0.08 0.990 +0.01
7 12/5/2014 1.2 1.45 -0.25 -17% 28.0 4.3 3.2 7.5 -0.15 0.9 1.0 -0.11 0.991 +0.01
8 12/12/2014 1.3 1.60 -0.30 -19% 26.5 3.6 4.4 8.0 -0.20 1.3 1.0 -0.11 0.991 +0.01
9 1/16/2015 1.2 1.57 -0.37 -24% 26.8 4.6 3.7 8.3 -0.23 0.7 0.8 -0.14 0.999 +0.00
10 1/23/2015 1.3 1.49 -0.19 -13% 28.6 3.6 3.3 6.8 -0.08 0.9 1.1 -0.10 1.000 +0.00
11 1/30/2015 1.3 1.59 -0.29 -18% 28.0 4.3 3.1 7.5 -0.15 0.8 0.9 -0.14 1.002 -0.00
12 2/6/2015 1.2 1.44 -0.24 -17% 28.8 4.3 2.8 7.1 -0.11 0.8 0.9 -0.13 1.003 -0.00
13 2/13/2015 1.1 1.48 -0.38 -26% 26.2 3.9 4.6 8.4 -0.24 0.8 0.9 -0.13 1.004 -0.01
14 3/20/2015 1.1 1.35 -0.25 -18% 25.7 3.0 5.4 8.3 -0.23 0.0 0.0 +0.00 1.010 -0.01
15 3/27/2015 1.0 1.31 -0.31 -24% 24.9 3.1 5.8 9.0 -0.30 0.0 0.0 +0.00 1.010 -0.01
16 4/3/2015 1.0 1.41 -0.41 -29% 23.2 3.1 6.9 10.0 -0.40 0.0 0.0 +0.00 1.012 -0.02
17 4/10/2015 1.1 1.51 -0.41 -27% 23.2 3.0 6.8 9.9 -0.39 0.0 0.0 +0.00 1.014 -0.02
18 4/17/2015 1.0 1.49 -0.49 -33% 21.9 2.8 7.9 10.7 -0.47 0.0 0.0 +0.00 1.014 -0.02
19 4/24/2015 1.0 1.38 -0.38 -28% 24.2 3.8 5.8 9.6 -0.36 0.0 0.0 +0.00 1.015 -0.02
20 5/1/2015 0.9 1.39 -0.49 -35% 22.4 3.4 7.2 10.6 -0.46 0.0 0.0 +0.00 1.016 -0.02
21 5/8/2015 1.0 1.52 -0.52 -34% 21.8 3.3 7.6 10.9 -0.49 0.0 0.0 +0.00 1.020 -0.03
22 5/15/2015 1.1 1.58 -0.48 -30% 22.4 3.2 7.2 10.5 -0.45 0.0 0.0 +0.00 1.020 -0.03

AVERAGES: 1.15 1.48 -0.33 -22%
STDDEV: 0.13 0.11
STDDEV%: 12% 7%

2014-15 Encore Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1Fr1/2/20158:001:002.230.41n/a 0.4 0.40.61 -35%
2Fr1/9/20158:001:002.420.52n/a 0.5 0.50.70 -29%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

Ratings History

2011-12 | 2012-13 | 2013-14

More SpotVault in the Index.

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