Thursday, October 27, 2011

Spotted Ratings, Wednesday 10/26/11: It's Raining Ratings!


WHAT MATTERS:
  • It looked like this was setting up to be a big evening for Game 6 of the World Series. Then the rains came, and we were left with a suddenly uncompetitive night. Fox's replacement Gleepeats were not in contention.
  • ABC got expectedly great numbers across the board with little competition and the always reliably strong Halloween themes. The Middle and Suburgatory set new series highs (the latter becoming the season's first new show to exceed its series premiere rating), the Modern Family Halloween repeat seems likely to finish as the 2011-12 season's highest-rated repeat telecast, Happy Endings set a new series high and Revenge was up a couple tenths from last week. 
    • So who Truly did well, for those who care about that sort of thing? The best showing definitely came from Happy Endings, as its high came with easily its lowest lead-in of the season. Very encouraging stuff there. The Middle and Suburgatory were solid. With no real competition and its biggest lead-in ever, Revenge's decent raw numbers performance will likely finish as its weakest TRUE yet.
  • Survivor and America's Next Top Model were also at outright season high levels thanks to the dearth of competish.

FULL TABLE:

Viewers A18-49 Share Skew Last Lead LeLa Avg Rank TRUE
The Middle 10.16 3.2 10 40% +7% n/a n/a +9% 1/6 3.08
Suburgatory 9.73 3.4 9 45% +10% +6% +7% +8% 1/5 2.97
Modern Family (R) 11.31 4.5 12 51% +246% +32% +162% +317% 1/6 4.02
Happy Endings 8.33 3.5 9 54% +17% -22% -21% +16% 1/5 2.69
Revenge 8.72 2.7 7 40% +8% -23% +17% -1% 2/6 2.10
Survivor 11.79 3.5 10 38% +6% n/a n/a +8% 1/7 3.30
Criminal Minds (R) 11.26 2.8 7 32% n/a -20% n/a n/a 1/1 2.22
CSI (R) 9.06 2.0 5 28% n/a -29% n/a n/a 1/1 1.52
Up All Night (R) 3.48 1.1 3 40% +10% n/a n/a +31% 1/6 0.82
Whitney (R) 3.80 1.1 3 37% +0% +0% -27% +3% 3/7 0.95
Harry's Law (R) 4.47 0.8 2 23% +100% -27% +175% +50% 1/7 0.62
Prime Suspect (R) 3.51 0.8 2 29% n/a +0% n/a n/a 1/1 0.65
Glee (R) 2.45 0.7 2 37% n/a n/a n/a n/a 1/1 0.42
Glee (R) 2.25 0.7 2 40% +0% +0% +0% +0% 1/2 0.58
Ringer (R) 1.23 0.4 1 42% +33% n/a n/a +4% 2/7 0.30
America's Next Top Model 2.27 1.0 3 56% +11% +150% +0% +22% 1/7 0.92

KEY (with much more detail at the New Daily Spotted Ratings page):

Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Share - Adults 18-49 share. Percentage of US TV-watching adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
TRUE - True Strength, a metric developed last summer that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. (Note: these are PRELIMINARY TRUE calculations. Finals come next week.)

(R) - Repeat.

More Spotted Ratings in the Index.

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