Monday, October 31, 2011

Spotted Ratings, Sunday 10/30/11: Twice Upon a Time


WHAT MATTERS:
  • It's a good weekend for fantasy. Week two of ABC's Once Upon a Time dropped just one tenth in 18-49, and it's actually Truly up from last week (due to much bigger competition on CBS and NBC). Still early, but this certainly looks like the closest thing we have to a drama hit this season.
  • Said good news came against the strongest Sunday Night Football game in over a month. With a great matchup and free from World Series competition, football was way up.
  • Fox premiered new cartoon Allen Gregory to particularly weak results, as it dropped big out of the annual Treehouse of Horror episode of The Simpsons and seems to have damaged Family Guy as well. For all you need to know about what Fox thinks of this rating, see the news that Fox gave a back-nine this morning to one of their other second-tier animated shows Bob's Burgers.
  • 60 Minutes was at season-high levels with its interviews of the Madoff family (as 20/20 was the previous week).

FULL TABLE:

Viewers A18-49 Share Skew Last Lead LeLa Avg Rank TRUE
Once Upon a Time (R) 5.10 1.2 3 30% n/a n/a n/a n/a 1/1 1.14
Once Upon a Time 11.70 3.9 9 43% -3% +225% -20% -3% 2/2 3.52
Desperate Housewives 9.30 3.1 7 43% +3% -21% -3% +5% 2/6 2.12
Pan Am 5.50 1.8 5 42% +0% -42% +3% -20% 4/6 1.52
NFL Overrun 31.10 10.8 31 44% +2% n/a n/a +2% 1/2 11.15
60 Minutes 18.60 4.1 10 28% +78% -62% +370% +58% 1/6 2.56
The Amazing Race 11.00 3.0 7 35% +11% -27% +78% +4% 2/6 2.20
The Good Wife 10.60 2.0 5 24% +0% -33% +11% -6% 5/6 1.43
CSI: Miami 9.97 2.2 5 28% +5% +10% +0% -4% 4/6 1.89
Sports: Football Night in America p1 n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a
Sports: Football Night in America p2 8.00 3.2 9 51% +68% n/a n/a +26% 2/8 3.50
Sports: Football Night in America p3 12.50 4.8 13 49% +45% +50% +68% +5% 3/8 4.07
Sports: Sunday Night Football 23.00 9.3 22 52% +79% +94% +45% +9% 4/9 7.91
The Cleveland Show (R) 2.70 1.2 3 57% +20% n/a n/a +57% 1/4 1.06
The Simpsons (R) 5.50 2.5 7 58% +39% +108% +71% +39% 1/2 2.53
The Simpsons 8.10 4.0 10 63% +29% +60% +39% +14% 1/3 3.52
Allen Gregory 4.80 2.4 6 64% n/a -40% n/a n/a 1/1 1.64
Family Guy 6.00 3.2 7 68% -9% +33% -8% -16% 3/3 2.57
The Cleveland Show 4.70 2.4 5 65% -8% -25% +3% -16% 3/3 1.59

KEY (with much more detail at the New Daily Spotted Ratings page):

Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Share - Adults 18-49 share. Percentage of US TV-watching adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
TRUE - True Strength, a metric developed last summer that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. (Note: these are PRELIMINARY TRUE calculations. Finals come next week.)

(R) - Repeat.

More Spotted Ratings in the Index.

No comments:

Post a Comment

© SpottedRatings.com 2009-2018. All Rights Reserved.