Monday, October 10, 2011

SpotVault - The Office (NBC) - 2010-11


The Office
Thursdays, 9/8c, NBC


2010-11 Original Ratings

Info Ratings Breakdowns Year-to-Year
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
#y2y
Ty2y
1 Th 9/23/2010 9:00 0:30 8.48 4.4 12
2.6


+7%
+13%
2 Th 9/30/2010 9:00 0:30 7.36 3.7 10
2.6


-5%
-5%
3 Th 10/7/2010 9:00 0:30 6.95 3.5 10
2.1


-10%
-27%
4 Th 10/14/2010 9:00 0:30 7.36 3.8 10
3.1


-21%
-7%
5 Th 10/21/2010 9:00 0:30 6.87 3.4 9
2.2


-17%
-23%
6 Th 10/28/2010 9:00 0:30 8.07 4.0 11
2.4

-9%
-5%
7 Th 11/4/2010 9:00 0:30 7.65 3.8 10
2.4

-10%
-7%
8 Th 11/11/2010 9:00 0:30 7.15 3.6 10
2.4

-12%
-14%
9 Th 11/18/2010 9:00 0:30 7.28 3.8 10
2.2

-10%
+3%
10 Th 12/2/2010 9:00 0:30 7.31 3.7 10
2.3

+0%
-10%
11 Th 12/9/2010 9:00 1:00 7.18 3.7 10
2.1
3.6 3.7
-10%
+0%
12 Th 1/20/2011 9:00 0:30 8.26 4.5 12
2.1

+7%
+22%
13 Th 1/27/2011 9:00 0:30 7.93 4.0 11
1.7

+8%
+90%
14 Th 2/3/2011 9:00 0:30 7.29 3.7 9
1.4

-3%
-3%
15 Th 2/10/2011 9:00 0:30 6.90 3.5 9
1.5

-5%
-5%
16 Th 2/17/2011 9:00 0:30 6.41 3.3 9
1.4

-30%
-53%
17 Th 2/24/2011 9:00 0:30 6.12 3.2 9
1.4

-16%
-48%
18 Th 3/24/2011 9:00 0:30 7.07 3.4 10
1.6

-6%
-3%
19 Th 4/14/2011 9:00 0:30 7.87 4.0 11
1.1

+14%
+38%
20 Th 4/21/2011 9:00 0:30 6.85 3.3 10
0.9

+3%
+3%
21 Th 4/28/2011 9:00 1:00 8.42 4.2 11
1.4
4.1 4.4
+17%
+33%
22 Th 5/5/2011 9:00 0:30 6.90 3.5 10
1.1

+0%
+0%
23 Th 5/12/2011 9:00 0:30 6.45 3.3 9
1.3

-3%
-3%
24 Th 5/19/2011 9:00 1:00 7.30 3.9 10
1.5
3.9 3.9
+15%
+28%
AVERAGES:Viewers A18-49 Lead
Brkdwn
#y2y Ty2y
7.353.74 1.9 +3% -6% -3%

2010-11 Encore Ratings

Info Ratings Breakdowns
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
1 Sa 10/30/2010 9:00 0:30 1.98 0.7 2
1.2


2 Th 12/16/2010 9:00 0:30 4.33 1.8 5
1.4

3 Th 12/16/2010 10:00 0:30 3.02 1.3 4
1.5

4 Th 12/16/2010 10:30 0:30 2.90 1.2 4
1.3

5 Sa 12/18/2010 8:00 1:00 2.03 0.6 2
Loc
0.6 0.6
6 Mo 12/20/2010 10:30 0:30 2.22 0.9 3
1.3

7 Th 12/23/2010 9:00 0:30 2.79 1.0 3
0.8

8 Th 12/23/2010 10:00 1:00 2.45 1.0 3
0.8
0.9 1.0
9 Th 12/30/2010 9:00 0:30 3.76 1.6 5
1.1

10 Th 12/30/2010 10:30 0:30 2.68 1.2 4
1.2

11 Th 1/6/2011 9:00 0:30 4.00 1.7 5
1.2

12 Th 1/6/2011 10:00 0:30 2.19 1.0 3
1.2

13 Th 1/6/2011 10:30 0:30 2.30 1.2 3
1.0

14 Th 1/13/2011 9:00 0:30 3.28 1.5 4
1.2

15 Th 1/13/2011 9:30 0:30 3.64 1.8 5
1.5

16 Th 3/3/2011 8:00 0:30 2.88 1.1 4
Loc

17 Th 3/3/2011 8:30 0:30 2.90 1.3 4
1.1

18 Th 3/3/2011 9:00 0:30 3.13 1.5 4
1.3

19 Th 3/3/2011 9:30 0:30 3.09 1.5 4
1.5

20 Th 3/3/2011 10:00 0:30 2.98 1.4 4
1.5

21 Th 3/3/2011 10:30 0:30 2.68 1.2 4
1.4

22 Th 3/10/2011 9:00 0:30 3.02 1.4 4
0.8

23 Th 3/17/2011 9:00 0:30 3.78 1.5 5
1.2

24 Th 3/31/2011 9:00 0:30 3.23 1.5 4
1.0

25 Th 3/31/2011 10:30 0:30 2.14 1.0 3
1.0

26 Th 4/7/2011 9:00 0:30 3.59 1.7 5
1.0

27 Th 4/28/2011 8:30 0:30 3.08 1.4 4
1.4

28 Th 5/5/2011 8:30 0:30 2.68 1.1 3
1.5

29 Th 5/12/2011 8:30 0:30 2.66 1.3 4
1.5

30 Th 5/19/2011 8:00 0:30 2.81 1.2 4
Loc

31 Th 5/19/2011 8:30 0:30 3.03 1.5 4
1.2


Summer 2011 Encore Ratings

Info Ratings
Lead
# Day Date Time Length
Viewers
A18-49
Shr
1 Th 5/26/2011 9:00 0:30 2.76 1.1 3
0.8
2 Th 5/26/2011 10:30 0:30 2.00 0.9 3
1.0
3 Th 6/2/2011 9:00 0:30 2.90 1.3 4
0.9
4 Th 6/9/2011 9:00 0:30 2.27 1.0 3
0.6
5 Th 6/16/2011 9:00 0:30 2.82 1.1 3
0.6
6 Th 6/23/2011 9:00 0:30 2.44 1.0 3
0.7
7 Th 6/30/2011 9:00 0:30 2.42 1.0 3
0.7
8 Th 7/7/2011 9:00 0:30 2.37 1.0 3
0.8
9 Th 7/14/2011 9:00 0:30 2.58 1.0 3
0.7
10 Th 7/21/2011 9:00 0:30 2.43 0.9 3
0.7
11 Th 7/28/2011 9:00 0:30 2.38 0.9 3
0.7
12 Th 8/4/2011 9:00 0:30 2.33 1.0 3
0.7
13 Th 8/11/2011 9:00 0:30 2.14 0.8 2
0.5
14 Th 8/18/2011 9:00 0:30 2.47 1.0 3
0.6
15 Th 8/25/2011 9:00 0:30 2.51 1.0 3
0.7
16 Th 9/1/2011 9:00 0:30 2.07 0.9 3
0.6
17 Th 9/15/2011 9:00 0:30 3.11 1.4 4
1.0

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