Wednesday, October 30, 2013

Spotted Ratings, Saturday 10/26/13


WHAT MATTERS:
  • Against the World Series (up 18% vs. last year's third game), ABC's Saturday Night Football Ohio State posted a terrible number. After a string of good games to the start the season, SNF has caught the blowout bug as Ohio State won by 49. It started at an OK 1.6 in the 8:30 half-hour, but viewers bailed immediately as it dropped to a 1.2 at 9:00 and below 1.0 in the 10:00 hour. The Series, meanwhile, went up to a 3.5 in the 10:00 hour.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Saturday Night Football Pregame 0.9 29% -36%-0.5n/a 5/7 -36% -36% -53% 0.9
Saturday Night Football 1.1 34% -42%-0.8-0.5 7/7 -62% -50% -61% 1.3
ABC:-48%-60%
Two and a Half Men (R) 0.7 29% +0% +0% 0.7
2 Broke Girls (R) 0.7 29% +0% +17% 0.9
48 Hours (R) 0.7 25% +40% -26% 0.9
48 Hours 0.9 22% +13%+0.1+0.2 2/5 -10% +13% -5% 1.1
CBS:+15%-10%
Grimm (R) 0.3 29% -65% -25% 0.3
The Blacklist (R) 0.5 26% -23% +0% 0.7
Saturday Night Live (R) 0.8 42% -11% +23% 1.1
NBC:-33%+3%
World Series 3.3 34% -8%-0.3n/a 3/3 +18% +78% +7% 3.5
Fox:+78%+7%
Big4:+72%-22%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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