Saturday, October 26, 2013

SpotVault - Reign (CW) - 2013-14 Ratings





Reign
Thursdays, 9/8c, CW







2013-14 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True Sitch
1Th10/17/20139:001:001.980.8232.911.61.31.30.72+11%
2Th10/24/20139:001:001.830.6233.712.61.20.40.52+16%
3Th10/31/20139:001:001.570.6230.79.60.80.70.61-1%
4Th11/7/20139:001:001.640.6234.410.71.20.60.51+18%
5Th11/14/20139:001:001.690.7233.810.21.31.10.60+16%
6Th11/21/20139:001:001.810.7234.510.81.20.80.61+14%
7Th12/5/20139:001:001.660.6234.412.91.00.90.58+4%
8Th12/12/20139:001:001.860.6233.710.31.10.60.54+12%
9Th1/23/20149:001:001.740.6233.36.41.10.80.57+5%
10Th1/30/20149:001:001.620.6234.37.01.00.80.55+8%
11Th2/6/20149:001:001.640.6234.610.90.90.80.60-1%
12Th2/27/20149:001:001.320.5133.27.80.90.80.49+3%
13Th3/6/20149:001:001.750.7231.97.51.00.90.72-2%
14Th3/13/20149:001:001.480.5230.78.20.30.40.63-20%
15Th3/20/20149:001:001.610.7230.77.11.01.00.74-6%
16Th3/27/20149:001:001.400.6232.09.10.80.80.65-7%
17Th4/10/20149:001:001.230.4129.97.50.30.30.52-23%
18Th4/17/20149:001:001.390.4130.37.00.70.40.49-19%
19Th4/24/20149:001:001.350.5132.87.70.80.70.51-3%
20Th5/1/20149:001:001.400.5231.38.00.80.60.56-10%
21Th5/8/20149:001:001.340.5233.011.80.70.50.60-17%
22Th5/15/20149:001:001.240.4131.17.70.80.30.51-21%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrueSitch
1.570.5847%0.58-1%

2013-14 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True Sitch
1Fr10/18/20138:001:001.090.3126.15.1n/an/a0.36-16%
2Th12/19/20139:001:000.880.3131.56.60.20.20.36-16%
3Th12/26/20139:001:000.900.3131.14.20.30.30.32-7%
4Th1/2/20149:001:000.790.2136.610.50.20.10.25-21%
5Th1/9/20149:001:000.950.3131.35.90.40.30.34-12%
6Th2/20/20149:001:000.730.2134.78.90.20.20.26-23%
7Th4/3/20149:001:000.890.3132.37.80.20.20.38-21%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour), and the same number adjusted for compatibility.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

More SpotVault in the Index.

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