Wednesday, October 23, 2013

Spotted Ratings, Tuesday 10/22/13

  • It was mostly a very steady Tuesday for broadcast. However, it seems ABC's Agents of SHIELD still hasn't quite steadied, though its lead-out The Goldbergs had its first uptick. The way things are going for the ABC comedy newbies, that may be enough for a back-order. The 10/9c repeat of Shark Tank vastly improved on last week's Scandal repeat.
  • NBC's Tuesday lineup is getting a little weaker as The Biggest Loser was down three ticks post-premiere, and Chicago Fire is starting to look a bit iffy for a post-The Voice program.
  • After kicking off the CW's big 8/7c surge last week, The Originals returned to its timeslot premiere number from two weeks ago; we'll see if the other shows follow suit later this week.
  • On Fox, Brooklyn Nine-Nine had a nice first outing after its post-Super Bowl berth was announced, hitting its best number since week two and pulling back ahead of Dads.


A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Agents of SHIELD 2.7 46% -4%-0.1n/a 5/5 n/a -4% +20% 2.5
The Goldbergs 1.7 42% +6%+0.1-0.1 4/5 n/a +6% -6% 1.5
Trophy Wife 1.2 38% -8%-0.1+0.1 5/5 n/a -8% -29% 1.2
Shark Tank (R) 1.1 42% +69% -24% 1.1
NCIS 3.0 20% -3%-0.1n/a 4/5 -6% -3% -8% 2.7
NCIS: Los Angeles 2.5 21% -4%-0.1-0.1 5/5 -11% -2% -11% 2.1
Person of Interest 2.2 21% +0%+0.0-0.1 2/5 -24% +0% +42% 1.8
The Biggest Loser 2.0 38% -13%-0.3n/a 2/2 n/a -13% -53% 1.9
The Voice Tue 4.1 40% +2%+0.1-0.3 3/5 -5% +2% +95% 3.7
Chicago Fire 2.1 36% -9%-0.2+0.1 4/5 +17% -11% +14% 1.5
Dads 1.4 50% -7%-0.1n/a 4/6 n/a -7% -18% 1.3
Brooklyn Nine-Nine 1.6 54% +7%+0.1-0.1 3/6 n/a +7% +14% 1.6
New Girl 1.8 61% +0%+0.0+0.1 5/6 -33% +0% -33% 1.7
The Mindy Project 1.3 61% -7%-0.1+0.0 6/6 n/a -7% -43% 1.3
The Originals 0.9 51% -18%-0.2n/a 3/4 n/a -18% +64% 0.9
Supernatural 1.1 60% +10%+0.1-0.2 2/3 +57% +5% +267% 1.1

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.


Spot said...

I get the impression that SHIELD is just gonna continue its slow bleed until its down about another point or so from where it is now. I think more people grow disillusioned w/ it by the week.

Spot said...

The Originals... Damn. Well i'm thinking it's because of Pretty Little Liars starting back up. Similar audience, same time slot.

Spot said...

I think that people were expecting it to be Avengers Lite, and found out that it's more of a genre-ish Person of Interest, so they tuned out. I think people were expecting a blockbuster movie every week, and instead got another police procedural.

Spot said...

In fairness, genre procedural is a pretty good concept for broad appeal. It's just... Not what people were in for in a Marvel TV show. And it turned the NCIS matchup into a very winnable one for CBS.

Spot said...

"genre procedural is a pretty good concept for broad appeal"

(Insert link to Fringe ratings history HERE.)

They didn't do themselves any favors with the initial promos. Within ten seconds, you saw Captain America's shield and Thor's hammer. Yet the show isn't about heroes, it's about the stock archetypes that FIND them through ordinary means. Unflappable badass boss. Hacker girl. Foreign fighting maven. Straight-laced secret agent man. Quirky lab techs. It's all been done before, right across the dial at CBS for the past decade.

Spot said...

Found this pretty interesting:

"Last week's episode of THE ORIGINALS saw huge week to week increases in delayed Live + 3 Day DVR viewing, more than doubling its W18-34 (+119%, 1.89 vs 0.86) rating, and nearly doubling its rating in A18-34 (+91%, 1.42 vs 0.74) versus the Live+Same Day ratings.

THE ORIGINALS averaged 3.37M viewers, a +51% gain over L+SD, and marking the series most watched episode of the season in L+3. It was also THE ORIGINALS highest-rated episode of the season in A18-49 (1.62), which rose +72% over its L+SD rating.

Supernatural also saw big gains in L+3 data versus L+SD, rising +47% in A18-34 (1.21 vs 0.82), +40% in A18-49 (1.48 vs 1.06), +58% in W18-34 (1.37 vs 0.87), and +34% in total viewers (3.12M vs 2.34M)."

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