Monday, October 7, 2013

Spotted Ratings, Sunday 10/6/13


WHAT MATTERS:
  • ABC's week two winner was Once Upon a Time, which adjusted up to finish even week-to-week. It closed the gap to -24% vs. last year's second episode, a step in the right direction from the premiere's -33%. Revenge dropped 17% from last week even with Breaking Bad out of the timeslot, a similar post-premiere drop as last year. And newbie Betrayal (1.1) is obviously not in for the long term after a steep 27% week two drop; but since Lucky 7 was pulled recently, it's probably going to continue airing, and it still may even last the whole fall.
  • Fox did well with The Simpsons' annual "Treehouse of Horror" episode, which should be (as usual) the show's largest number without NFL help this season. It was just 3% behind last year's episode. However, the year-to-year drops are more concerning later in the evening with Bob's Burgers (-17%), Family Guy (-26%) and American Dad! (-19%).
  • CBS had a massive NFL overrun from the dramatic end of a game between the NFL's biggest team draw (Dallas Cowboys) and its biggest individual draw (Peyton Manning of the Broncos). If you're new to the broadcast Sunday ratings, here's how it goes: those overruns help 60 Minutes by a ton, still benefit The Amazing Race, are essentially neutral for The Good Wife (though it was up a tick this time) and a negative for The Mentalist, which started at 10:44 on the East Coast.
  • It was a relatively slow cable Sunday as AMC took a week off between the Breaking Bad finale and The Walking Dead premiere. (Well, actually, they were original with the two-hour finale of Low Winter Sun (0.15), but... yeah, they took a week off.) Lifetime debuted Witches of East End (0.7) to OK numbers, essentially matching the summer's Devious Maids premiere. And Showtime's Homeland (0.7) was down a bit in week two.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Once Upon a Time (R) 0.7 31% -50% -53% 0.6
Once Upon a Time 2.6 41% +0%+0.0-0.7 1/2 -24% -2% -25% 2.7
Revenge 1.9 35% -17%-0.4+0.0 2/2 -27% -19% -25% 1.9
Betrayal 1.1 36% -27%-0.4-0.4 2/2 n/a -24% -33% 1.1
ABC:-20%-31%
NFL Overrun 9.9 44% +6%+0.6n/a 2/5 +13% +725% -4% 10.1
60 Minutes 3.8 27% +171%+2.4n/a 1/2 +6% +117% +6% 2.7
The Amazing Race 2.4 31% +20%+0.4+2.4 1/2 -8% +37% -8% 2.1
The Good Wife 1.6 22% +7%+0.1+0.4 1/2 -6% +3% -6% 1.7
The Mentalist 1.5 22% -6%-0.1+0.1 2/2 -6% -6% -6% 1.6
CBS:+109%-8%
Football Night in America p2 2.1 47% +5%+0.1n/a 1/5 -28% +5% -28% 1.6
Football Night in America p3 4.1 50% +0%+0.0+0.1 3/5 -2% -2% -5% 3.9
Sunday Night Football 7.0 50% -8%-0.6+0.0 6/6 -3% -8% -2% 6.9
NBC:-18%-16%
The Simpsons (R) 1.4 53% -86% -7% 1.6
The Simpsons (R) 1.8 53% -62% -18% 1.3
The Simpsons 3.0 59% +3%+0.1-2.9 1/2 -3% +3% -3% 2.8
Bob's Burgers 1.9 57% -14%-0.3+0.1 2/2 -17% -14% -17% 1.6
Family Guy 2.5 61% -4%-0.1-0.3 2/2 -26% -4% -29% 2.5
American Dad! 2.1 60% +0%+0.0-0.1 1/2 -19% +0% -19% 2.0
Fox:-48%-16%
Big4:-12%-16%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

2 comments:

Spot said...

I don't know how ABC will justify airing Betrayal if it falls sub-1 like Lucky 7 did.


It's amazing how far Revenge has fallen since it left Wednesday. Will ABC rationalize what will likely be a season of mid-to-high-1s ratings next year if it means the show has enough episodes for syndication?

Spot said...

I expect/hope ABC push Revenge to 10 and launch something new at 9 next season.

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