|Burn Notice This Season|
|1.18 (premiere, 6/6/13, -2% y2y) |
1.01 (average, -19% y2y)
0.97 -> 0.95 -> 1.16 (last three weeks)
1.32 (summer 2012 finale)
After toiling away at right around a 1.0 for most of the season, Burn Notice returned to near season high levels for its penultimate week, even as NBC was airing a football game with a double-digit rating. The last big USA series finale was Monk in 2009, and it grew by 50% week-to-week (1.6 -> 2.4) after having its own penultimate week spike (1.2 -> 1.6). TNT's The Closer also vaulted big in its finale about a year ago, from 1.0 to 1.6. There may not be the same kind of anticipation for this one, but it should take another nice step up week-to-week.
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