Wednesday, September 18, 2013

Spotted Ratings, Tuesday 9/17/13


WHAT MATTERS:
  • It wasn't exactly Sleepy Hollow, but Fox's Tuesday comedy lineup got off to a pretty positive start. Newbie Dads did an acceptable lead-off number, Brooklyn Nine-Nine was (to me anyway) the biggest surprise in building noticeably at 8:30, and New Girl and The Mindy Project both went nearly 50% above their spring levels. I'm not really into the year-to-year comparisons here since there was so little competition compared to their premiere week premieres a year ago. The real question is how much these numbers "matter" with an absolute onslaught arriving next week, particuarly in the new shows' 8:00 hour. The way I looked at it, at least for the new shows, was if they posted numbers that could withstand a one-third drop and still not be considered dead shows, it's a positive. It appears they at least accomplished that much (though it might be kinda close with Dads).
  • The performance finale of NBC's America's Got Talent went 17% behind last year's The Voice-assisted performance finale, but tonight's season finale may be set up for year-to-year growth (since The Voice pushed it to Thursday last year).
  • On the last Tuesday before ABC gets into the Agents of SHIELD business, they warmed up by airing Iron Man 2, which did OK but unspectacular for a repeat theatrical. And CBS repeated all its Tuesday drama finales to much improved results.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Movie: Iron Man 2 1.2 40% n/a +31% -14% 1.2
ABC:+31%-14%
NCIS (R) 1.4 17% +27% -13% 1.5
NCIS: Los Angeles (R) 1.1 17%
+22% -27% 1.0
Person of Interest (R) 1.0 20%
+33% -31% 1.1

CBS:+27%-23%
The Million Second Quiz 1.1 27% +10%+0.1n/a 4/8 n/a -29% -77% 1.2
America's Got Talent Tue 2.4 27% +4%+0.1-0.4 10/16 -17% +5% +5% 2.3
NBC:-3%-36%
Dads 2.2 48% n/an/an/a 1/1 n/a +69% +47% 2.3
Brooklyn Nine-Nine 2.6 54% n/an/an/a 1/1 n/a +86% +73% 2.8
New Girl 2.9 67% n/an/an/a 1/1 +4% +123% +71% 2.6
The Mindy Project 1.9 63% n/an/an/a 1/1 -21% +36% +0% 1.8
Fox:+78%+45%
Whose Line Is It Anyway? 0.9 47% n/an/an/a 4/11 n/a +13% +200% 1.0
Whose Line Is It Anyway? (R) 0.8 44% +14% +300% 0.9
Capture 0.4 53% +0%+0.0+0.1 1/8 n/a +0% +100% 0.4
CW:+9%+178%
Big5:+25%-7%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

3 comments:

Spot said...

I was worried that people would tune out during Dads.



I'll guess Brooklyn Nine-Nine moves to 8pm, and Raising Hope gets 8:30.

Spot said...

Is there anywhere you can get quarter hour ratings for Dads? I don't know anyone who stayed until the second half and I wouldn't be surprised if the numbers where very front loaded.

Spot said...

Try asking Travis Yanan on Twitter.

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