Saturday, September 14, 2013

Spotted Ratings, Thursday 9/12/13


WHAT MATTERS:
  • Night two of The X Factor posted the same highly underwhelming 2.2 as Wednesday's premiere, and it was down 29% from 2012's Thursday premiere.
  • The Million Second Quiz was down two tenths night-to-night for the third straight episode and barely outrated the Hollywood Game Night repeats that followed.
  • The return of Thursday Night Football on the NFL Network (3.8) tied last year's premiere (and edged it by about 200k in total viewers). And just to round out a horrible week of The Question lines, USA said goodbye to Burn Notice (1.3), which had the kind of bounce I was expecting in total viewers (up about 1.2 million/31% week-to-week), but a mere 150,000 of those new viewers were in the 18-49 demo.

FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
Shark Tank (SR) 4.26 1.0 -9% -9% 1.22
Wipeout 3.00 0.9 -18%n/a 14/15 -18% -14% +38% 1.22
Rookie Blue 4.71 1.0 +0%-18% 7/13 -17% +0% +67% 1.46
The Big Bang Theory (SR) 7.97 2.0 +33% +5% 2.40
CBS Fall Preview 5.79 1.4 -18% +8% -7% 1.63
Big Brother Thu 6.49 2.2 -12%+8% 6/12 +10% -12% +7% 2.62
Elementary (SR) 3.99 0.9 +20% -10% 1.09
The Million Second Quiz 4.16 1.1 -15%n/a 4/4 n/a -79% -44% 1.34
Hollywood Game Night (R) 3.14 1.0 -90% -64% 1.31
Hollywood Game Night (R) 2.91 1.0 -91% -31% 1.44
The X Factor Thu 6.87 2.2 n/an/a 1/1 -29% +319% -28% 2.58
The Vampire Diaries (SR) 0.55 0.2 -33% -50% 0.25
America's Next Top Model (R) 0.44 0.1 -50% -50% 0.17

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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