Monday, December 5, 2011

SpotVault - CSI (CBS) - 2010-11


CSI
Thursdays, 9/8c, CBS


2010-11 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead TRUE Sitch
1 Th 9/23/2010 9:00 1:00 14.69 3.4 9 37.2 16.0 4.0 3.09 +10%
2 Th 9/30/2010 9:00 1:00 13.41 3.1 8 37.4 13.9 3.3 2.63 +18%
3 Th 10/7/2010 9:00 1:00 12.50 2.7 7 36.7 13.4 2.9 2.35 +15%
4 Th 10/14/2010 9:00 1:00 14.45 3.1 8 38.0 13.5 3.2 2.57 +20%
5 Th 10/21/2010 9:00 1:00 14.96 3.4 9 36.4 14.8 3.1 3.31 +3%
6 Th 10/28/2010 9:00 1:00 14.27 3.3 9 36.2 15.6 3.1 3.33 -1%
7 Th 11/4/2010 9:00 1:00 13.96 3.3 9 37.1 13.6 3.4 3.14 +5%
8 Th 11/11/2010 9:00 1:00 12.99 2.8 8 36.2 12.5 2.9 2.71 +3%
9 Th 11/18/2010 9:00 1:00 14.15 3.1 8 38.5 12.9 3.0 2.69 +15%
10 Th 12/9/2010 9:00 1:00 13.17 3.0 8 37.0 12.2 2.7 2.79 +8%
11 Th 1/6/2011 9:00 1:00 14.20 3.3 9 37.3 10.5 2.9 2.79 +18%
12 Th 1/20/2011 9:00 1:00 14.34 3.1 8 39.2 12.6 2.8 2.56 +21%
13 Th 2/3/2011 9:00 1:00 13.40 3.0 8 38.8 14.6 2.8 2.73 +10%
14 Th 2/10/2011 9:00 1:00 12.64 2.8 7 38.9 13.6 2.7 2.42 +15%
15 Th 2/17/2011 9:00 1:00 13.29 2.9 8 36.8 13.5 2.6 2.80 +3%
16 Th 2/24/2011 9:00 1:00 12.41 2.7 7 37.1 16.9 2.8 2.88 -6%
17 Th 3/10/2011 9:00 1:00 13.39 3.0 9 34.9 9.6 2.8 2.81 +7%
18 Th 3/31/2011 9:00 1:00 12.76 2.9 8 37.5 13.3 2.4 3.12 -7%
19 Th 4/7/2011 9:00 1:00 13.06 2.9 8 35.5 9.8 2.6 2.92 -1%
20 Th 4/28/2011 9:00 1:00 10.84 2.4 6 39.1 13.7 2.3 2.33 +3%
21 Th 5/5/2011 9:00 1:00 10.67 2.3 6 36.1 12.8 2.2 2.52 -9%
22 Th 5/12/2011 9:00 1:00 11.77 2.6 7 37.5 12.6 2.5 2.63 -1%

KEY (more on these numbers here)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - Average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in.
TRUE - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. 
Sitch - The percent difference between TRUE and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.

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