Monday, September 29, 2014

SpotVault - Scandal (ABC) - 2014-15 Ratings





Scandal
Thursdays, 9/8c, ABC







2014-15 Original Ratings

Info Ratings Breakdowns Year-to-Year
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
#y2y
Ty2y
1 Th 9/25/2014 9:00 1:00 11.96 3.8 11
3.3
4.1 3.8
+6%
+13%
2 Th 10/2/2014 9:00 1:00 10.34 3.3 10
2.8
3.4 3.4
+6%
+6%
3 Th 10/9/2014 9:00 1:00 9.52 3.0 9
2.6
3.0 3.1
-9%
+5%
4 Th 10/16/2014 9:00 1:00 9.90 2.9 9
2.5
2.9 2.9
+0%
+7%
5 Th 10/23/2014 9:00 1:00 9.98 3.0 9
2.5
3.0 3.1
+3%
+5%
6 Th 10/30/2014 9:00 1:00 9.32 3.1 9
1.8
3.1 3.0
+11%
+17%
7 Th 11/6/2014 9:00 1:00 9.82 2.9 8
2.4
2.8 3.0
+0%
+7%
8 Th 11/13/2014 9:00 1:00 10.05 3.2 10
2.5
3.3 3.1
+10%
+25%
9 Th 11/20/2014 9:00 1:00 10.14 3.1 9
2.5
3.0 3.2
+3%
+22%
10 Th 1/29/2015 9:00 1:00 10.48 3.6 11
2.8
3.6 3.7
+13%
+213%
11 Th 2/5/2015 9:00 1:00 9.58 3.2 10
2.3
3.1 3.2
-6%
+237%
12 Th 2/12/2015 9:00 1:00 9.32 3.1 10
2.4
3.1 3.2
+11%
+226%
13 Th 2/19/2015 9:00 1:00 9.62 3.3 10
2.5
3.3 3.3
+18%
+267%
14 Th 3/5/2015 9:00 1:00 9.57 3.0 9
2.6
3.0 3.1
+3%
+15%
15 Th 3/12/2015 9:00 1:00 8.25 2.7 8
2.1
2.7 2.6
-13%
+17%
16 Th 3/19/2015 9:00 1:00 7.79 2.4 7
2.1
2.4 2.3
-17%
+0%
17 Th 3/26/2015 9:00 1:00 8.06 2.3 7
2.3
2.4 2.3
-23%
-13%
18 Th 4/2/2015 9:00 1:00 7.27 2.1 7
1.9
2.1 2.1
-21%
19 Th 4/16/2015 9:00 1:00 7.86 2.4 8
2.3
2.4 2.4
-8%
20 Th 4/23/2015 9:00 1:00 7.79 2.3 7
3.0
2.3 2.2
-2%
21 Th 5/7/2015 9:00 1:00 7.44 2.2 7
2.2
2.2 2.1
-10%
22 Th 5/14/2015 9:00 1:00 8.08 2.3 8
2.3
2.3 2.3
-32%
-12%
AVERAGES TO DATE:Viewers A18-49 Lead
Brkdwn
#y2y Ty2y
9.192.87 2.4 -0% -6% +22%

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 9/25/2014 3.8 3.23 +0.57 +18% 31.1 7.0 -1.4 5.6 +0.08 3.3 3.9 +0.37 0.965 +0.12
2 10/2/2014 3.3 2.98 +0.32 +11% 31.6 7.6 -1.8 5.9 +0.02 2.8 2.9 +0.19 0.966 +0.10
3 10/9/2014 3.0 2.76 +0.24 +9% 30.3 6.3 -0.2 6.1 -0.02 2.6 2.7 +0.17 0.969 +0.09
4 10/16/2014 2.9 2.65 +0.25 +9% 30.3 6.1 0.0 6.1 -0.02 2.5 2.9 +0.20 0.975 +0.07
5 10/23/2014 3.0 2.75 +0.25 +9% 31.0 7.0 -0.9 6.1 -0.01 2.5 2.9 +0.19 0.976 +0.07
6 10/30/2014 3.1 2.88 +0.22 +8% 31.9 5.5 -0.5 5.0 +0.16 1.8 1.6 -0.02 0.973 +0.08
7 11/6/2014 2.9 2.58 +0.32 +13% 31.1 5.5 0.0 5.5 +0.08 2.4 2.9 +0.19 0.980 +0.05
8 11/13/2014 3.2 2.78 +0.42 +15% 32.3 5.4 -0.7 4.7 +0.21 2.5 2.6 +0.15 0.979 +0.06
9 11/20/2014 3.1 2.67 +0.43 +16% 32.3 5.3 -0.6 4.7 +0.21 2.5 2.8 +0.18 0.983 +0.05
10 1/29/2015 3.6 3.21 +0.39 +12% 31.4 5.6 -0.6 5.0 +0.18 2.8 3.0 +0.22 1.002 -0.01
11 2/5/2015 3.2 3.10 +0.10 +3% 30.6 6.1 -0.3 5.8 +0.03 2.3 2.2 +0.09 1.005 -0.01
12 2/12/2015 3.1 3.03 +0.07 +2% 29.4 5.5 0.7 6.2 -0.03 2.4 2.4 +0.12 1.007 -0.02
13 2/19/2015 3.3 3.08 +0.22 +7% 31.7 6.5 -1.1 5.4 +0.10 2.5 2.5 +0.14 1.010 -0.03
14 3/5/2015 3.0 2.71 +0.29 +11% 31.7 5.6 -0.4 5.2 +0.12 2.6 2.9 +0.20 1.012 -0.03
15 3/12/2015 2.7 2.79 -0.09 -3% 29.4 6.3 0.4 6.8 -0.11 2.1 2.1 +0.06 1.015 -0.04
16 3/19/2015 2.4 2.44 -0.04 -2% 29.5 5.7 1.0 6.6 -0.08 2.1 2.1 +0.07 1.016 -0.04
17 3/26/2015 2.3 2.24 +0.06 +3% 29.0 4.5 1.9 6.5 -0.05 2.3 2.6 +0.14 1.016 -0.03
18 4/2/2015 2.1 2.23 -0.13 -6% 27.0 4.7 3.0 7.8 -0.18 1.9 2.3 +0.09 1.018 -0.04
19 4/16/2015 2.4 2.35 +0.05 +2% 29.2 4.1 2.1 6.1 -0.02 2.3 2.4 +0.12 1.023 -0.05
20 4/23/2015 2.3 2.11 +0.19 +9% 28.8 4.5 2.1 6.6 -0.07 3.0 3.6 +0.31 1.024 -0.05
21 5/7/2015 2.2 2.34 -0.14 -6% 26.8 4.4 3.3 7.7 -0.19 2.2 2.4 +0.11 1.027 -0.06
22 5/14/2015 2.3 2.28 +0.02 +1% 29.3 5.0 1.6 6.5 -0.06 2.3 2.5 +0.14 1.028 -0.06

AVERAGES: 2.87 2.69 +0.18 +7%
STDDEV: 0.47 0.34
STDDEV%: 16% 12%

2014-15 Encore Ratings

Coming soon...

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour), and the same number adjusted for compatibility.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.


More on these numbers here.

Ratings History

2011-12 | 2012-13 | 2013-14

More SpotVault in the Index.

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