Friday, September 19, 2014

SpotVault - The Mysteries of Laura (NBC) - 2014-15 Ratings





The Mysteries of Laura
Wednesdays, 8/7c, NBC







2014-15 Original Ratings

Info Ratings Breakdowns
Ty2y
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
1 We 9/17/2014 10:00 1:00 10.19 2.0 7
2.7
2.2 1.8
-26%
2 We 9/24/2014 8:00 1:00 10.01 1.5 5
Loc
1.4 1.6
-17%
3 We 10/1/2014 8:00 1:00 9.03 1.5 5
Loc
1.4 1.6
-6%
4 We 10/8/2014 8:00 1:00 8.77 1.3 5
Loc
1.2 1.4
-13%
5 We 10/15/2014 8:00 1:00 8.67 1.4 5
Loc
1.3 1.5
-3%
6 We 10/22/2014 8:00 1:00 8.25 1.3 4
Loc
1.2 1.4
-4%
7 We 10/29/2014 8:00 1:00 7.49 1.2 4
Loc
1.2 1.2
-11%
8 We 11/5/2014 8:00 1:00 7.87 1.3 4
Loc
1.3 1.3
-10%
9 We 11/19/2014 8:00 1:00 8.61 1.4 4
Loc
1.4 1.4
+0%
10 We 12/10/2014 8:00 1:00 8.09 1.2 4
Loc
1.2 1.2
-33%
11 We 1/7/2015 8:00 1:00 6.81 1.3 4
Loc
1.2 1.3
-16%
12 We 1/14/2015 8:00 1:00 6.13 1.0 3
Loc
1.1 1.0
-23%
13 We 2/4/2015 8:00 1:00 6.37 1.0 3
Loc
1.0 1.0
-5%
14 We 2/11/2015 8:00 1:00 5.82 1.0 4
Loc
1.0 1.1
-78%
15 We 2/18/2015 8:00 1:00 5.86 1.1 4
Loc
1.1 1.1
-76%
16 We 2/25/2015 8:00 1:00 7.63 1.4 4
Loc
1.4 1.4
+12%
17 We 3/25/2015 8:00 1:00 6.42 1.0 4
Loc
1.0 1.1
+25%
18 We 4/1/2015 8:00 1:00 6.19 0.9 4
Loc
1.0 0.9
-31%
19 We 4/22/2015 8:00 1:00 6.41 1.0 4
Loc
1.0 0.9
+5%
20 We 5/6/2015 8:00 1:00 6.04 0.9 3
Loc
0.9 0.9
-22%
21 We 5/13/2015 8:00 1:00 6.17 1.0 4
Loc
1.0 1.0
-13%
22 We 5/20/2015 8:00 1:00 7.05 1.1 4
Loc
1.1 1.0
+0%
AVERAGES TO DATE:Viewers A18-49 Lead
Brkdwn
Ty2y
7.451.22 n/a +2% -28%

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 9/17/2014 2.0 1.73 +0.27 +16% 29.9 4.5 1.7 6.2 -0.02 2.7 3.2 +0.26 0.981 +0.03
2 9/24/2014 1.5 1.74 -0.24 -14% 27.4 6.7 1.9 8.6 -0.26 0.0 0.0 +0.00 0.986 +0.02
3 10/1/2014 1.5 1.69 -0.19 -11% 27.8 5.9 2.2 8.1 -0.21 0.0 0.0 +0.00 0.986 +0.02
4 10/8/2014 1.3 1.47 -0.17 -12% 29.0 6.7 1.2 7.9 -0.19 0.0 0.0 +0.00 0.988 +0.02
5 10/15/2014 1.4 1.56 -0.16 -10% 28.7 6.3 1.5 7.8 -0.18 0.0 0.0 +0.00 0.988 +0.02
6 10/22/2014 1.3 1.44 -0.14 -10% 29.9 7.0 0.5 7.6 -0.16 0.0 0.0 +0.00 0.989 +0.02
7 10/29/2014 1.2 1.40 -0.20 -14% 30.0 8.5 -0.3 8.1 -0.21 0.0 0.0 +0.00 0.990 +0.01
8 11/5/2014 1.3 1.43 -0.13 -9% 31.9 9.2 -1.8 7.4 -0.14 0.0 0.0 +0.00 0.990 +0.01
9 11/19/2014 1.4 1.51 -0.11 -7% 30.4 6.9 0.3 7.2 -0.12 0.0 0.0 +0.00 0.992 +0.01
10 12/10/2014 1.2 1.37 -0.17 -13% 29.3 6.8 1.1 7.8 -0.18 0.0 0.0 +0.00 0.995 +0.01
11 1/7/2015 1.3 1.35 -0.05 -4% 31.7 6.9 -0.3 6.6 -0.06 0.0 0.0 +0.00 0.998 +0.00
12 1/14/2015 1.0 1.10 -0.10 -9% 30.9 6.6 0.5 7.0 -0.10 0.0 0.0 +0.00 0.999 +0.00
13 2/4/2015 1.0 1.22 -0.22 -18% 29.4 7.6 0.6 8.2 -0.22 0.0 0.0 +0.00 1.002 -0.00
14 2/11/2015 1.0 1.18 -0.18 -15% 30.0 7.3 0.5 7.8 -0.18 0.0 0.0 +0.00 1.003 -0.00
15 2/18/2015 1.1 1.22 -0.12 -10% 31.1 7.2 -0.1 7.1 -0.11 0.0 0.0 +0.00 1.004 -0.00
16 2/25/2015 1.4 1.59 -0.19 -12% 30.3 8.3 -0.5 7.8 -0.18 0.0 0.0 +0.00 1.005 -0.01
17 3/25/2015 1.0 1.36 -0.36 -27% 26.5 6.9 2.7 9.5 -0.35 0.0 0.0 +0.00 1.007 -0.01
18 4/1/2015 0.9 1.25 -0.35 -28% 26.5 6.5 2.9 9.4 -0.34 0.0 0.0 +0.00 1.008 -0.01
19 4/22/2015 1.0 1.28 -0.28 -22% 27.9 6.7 2.0 8.7 -0.27 0.0 0.0 +0.00 1.011 -0.01
20 5/6/2015 0.9 1.23 -0.33 -27% 26.8 6.2 2.9 9.1 -0.31 0.0 0.0 +0.00 1.012 -0.01
21 5/13/2015 1.0 1.29 -0.29 -23% 27.5 6.5 2.3 8.8 -0.28 0.0 0.0 +0.00 1.014 -0.02
22 5/20/2015 1.1 1.42 -0.32 -23% 25.7 4.7 4.3 9.0 -0.30 0.0 0.0 +0.00 1.014 -0.02

AVERAGES: 1.22 1.40 -0.18 -13%
STDDEV: 0.26 0.18
STDDEV%: 21% 13%

2014-15 Encore Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1Th9/18/201410:001:003.940.831.4 0.8 0.71.27 -37%
2Fr9/26/20148:001:004.820.73n/a 0.7 0.81.06 -34%
3Sa10/11/20148:001:002.340.52n/a 0.4 0.61.09 -54%
4Sa10/11/20149:001:003.060.620.6 0.6 0.60.93 -36%
5Sa10/18/20148:001:002.400.52n/a 0.4 0.51.15 -56%
6Sa10/25/20148:001:002.050.31n/a 0.3 0.30.97 -69%
7Sa11/8/20148:001:002.640.41n/a 0.4 0.40.90 -56%
8Sa12/27/20149:001:002.270.410.4 0.9 -53%
9We1/21/20158:001:004.750.83n/a 0.8 0.80.97 -17%
10We1/28/20158:001:004.130.72n/a 0.7 0.70.77 -9%
11We3/11/20158:001:004.800.83n/a 0.8 0.71.06 -25%
12We3/18/20158:001:004.370.62n/a 0.7 0.60.98 -39%
13We4/15/20158:001:004.570.83n/a 0.8 0.71.17 -31%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour), and the same number adjusted for compatibility.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.


More on these numbers here.

More SpotVault in the Index.

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