Friday, February 10, 2012

Demos Year-to-Year, Wednesday 2/8/12


One thing to keep in mind is that the Happy Endings comparison below is to the big premiere of Mr. Sunshine. Those comparisons will likely be even or better going forward.

title SHOW day/time SLOT previous occupant
The Middle+0%+0%
Suburgatoryn/a+24%Better with You
Modern Family+8%+8%
Happy Endingsn/a-22%Mr. Sunshine
Revengen/a+35%Off the Map
ABC: +8%
Person to Personn/a+11%Live to Dance
Criminal Minds-8%-8%
CSI-17%Thu 9:00+22%Blue Bloods
CBS: +5%
Whitneyn/a+36%Minute to Win It
Are You There, Chelsea?n/a+7%Minute to Win It
Rock Centern/a-51%Minute to Win It
Law and Order: SVU-23%-23%
NBC: -25%
American Idol Wed-27%-27%
Mobbedn/a+30%Human Target
Fox: -15%
One Tree Hill+0%Tue 8:00+75%Nikita (R)
Remodeledn/a+0%The Vampire Diaries (R)
CW: +43%
BROADCAST: -7%

HOW TO READ THIS: These are adults 18-49 rating comparisons between the date in the post title and the corresponding night in February sweeps 2011. The 'SHOW' column compares each show with how that same show did during the same week of February sweeps 2011, no matter where it aired in 2011. If it aired somewhere else, I tell you when in the 'day/time' column. The 'SLOT' column compares each timeslot's rating with the timeslot's rating on the corresponding night in 2011, no matter what aired there last year. If it's different, I tell you what it is in 'previous occupant.'

Previous posts on corresponding evening: 2010 | 2011

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