Saturday, February 11, 2012

Spotted Ratings, Friday 2/10/12


WHAT MATTERS:
  • The three three-hour networks all had something good to report, as ABC got a big surge to a new Friday high from Shark Tank, CBS upticked with CSI: NY and Blue Bloods and NBC got nice rebounds from Grimm and especially Dateline, with the latter pulling ahead of 20/20 for the first time since January 6.
  • Fox was the only all-down network as Kitchen Nightmares fell back out of the 8/7c lead and Fringe dropped the tenth it had gained in the last couple weeks.

FULL TABLE:

Info Show Timeslot TRUE
Viewers A18-49 SkewLast LeLa Avg Rank Tavg Lead
Shark Tank5.891.839%+20%n/a+15%1/4+45%n/a2.18
Primetime: What Would You Do?4.631.541%+7%+20%-4%3/4+3%-17%1.42
20/205.161.435%-18%+7%+2%9/24+5%-7%1.67
A Gifted Man8.781.319%+0%n/a+2%3/13+3%n/a1.49
CSI: NY10.441.721%+6%+0%+1%4/13+1%+31%1.75
Blue Bloods11.821.819%+6%+6%-1%5/13-1%+6%2.19
Who Do You Think You Are?5.591.330%+8%n/a+8%1/2+33%n/a1.49
Grimm5.301.639%+14%+8%-2%4/11+4%+23%1.63
Dateline Fri5.191.537%+36%+14%+9%5/20+10%-6%1.79
Kitchen Nightmares3.561.554%-6%n/a-3%8/13-2%n/a1.76
Fringe3.051.146%-8%-6%-9%8/12-9%-27%1.00
Nikita1.450.544%+0%n/a-11%9/14-11%n/a0.58
Supernatural1.880.854%+0%+0%+6%1/14+7%+60%0.85

KEY (with much more detail at the New Daily Spotted Ratings page):

Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
Tavg - A18-49 percent difference from its timeslot's previous original entertainment average this season.
TRUE - True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. (Note: these are PRELIMINARY TRUE calculations. Finals come next week.)

(R) - Repeat.

More Spotted Ratings in the Index.

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