Wednesday, February 8, 2012

SpotVault - Who Do You Think You Are? (NBC) - 2010-11


Who Do You Think You Are?
Fridays, 8/7c, NBC


2010-11 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead TRUE Sitch
1Fr2/4/20118:001:007.311.3431.06.5n/a1.37-5%
2Fr2/11/20118:001:006.591.4528.85.9n/a1.66-16%
3Fr2/18/20118:001:005.921.3528.66.3n/a1.57-17%
4Fr2/25/20118:001:006.181.2430.06.0n/a1.29-7%
5Fr3/4/20118:001:006.111.2428.35.1n/a1.36-12%
6Fr3/25/20118:001:006.561.3525.66.4n/a1.83-29%
7Fr4/1/20118:001:006.071.3527.05.4n/a1.75-26%
8Fr4/8/20118:001:005.731.3430.05.1n/a1.43-9%

KEY (more on these numbers here)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - Average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in.
TRUE - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between TRUE and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.

Previous Season (2009-10) | Yearly Index for 2010-11 | Next Season (2011-12)

Current Season: Who Do You Think You Are?

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