Friday, January 9, 2015

SpotVault - Marvel's Agent Carter (ABC) - 2014-15 Ratings





Marvel's Agent Carter
Tuesdays, 8/7c, ABC







2014-15 Original Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd 3rd 4th True Sitch
1Tu1/6/20158:002:006.911.96n/a 2.1 2.0 1.9 1.71.84 +3%
2Tu1/13/20159:001:005.101.541.9 1.6 1.4 1.44 +4%
3Tu1/27/20159:001:004.631.341.4 1.4 1.2 1.25 +4%
4Tu2/3/20159:001:004.201.342.0 1.4 1.2 1.26 +3%
5Tu2/10/20159:001:004.251.441.8 1.4 1.3 1.42 -1%
6Tu2/17/20159:001:004.151.441.4 1.4 1.4 1.38 +2%
7Tu2/24/20159:001:004.021.341.3 1.3 1.3 1.43 -9%
AVERAGES TO DATE: Viewers A18-49 Skew y2y True Sitch
5.02 1.50 38% 1.48 +0%
A18-49+
86

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 1/6/2015 1.9 1.84 +0.06 +3% 32.2 5.5 0.0 5.5 +0.05 0.0 0.0 +0.00 0.997 +0.01
2 1/13/2015 1.5 1.44 +0.06 +4% 31.9 4.8 0.7 5.5 +0.05 1.9 1.8 +0.01 0.998 +0.00
3 1/27/2015 1.3 1.25 +0.05 +4% 32.4 4.0 1.1 5.1 +0.09 1.4 1.5 -0.04 1.002 -0.00
4 2/3/2015 1.3 1.26 +0.04 +3% 31.7 5.3 0.7 5.9 +0.01 2.0 2.0 +0.04 1.004 -0.00
5 2/10/2015 1.4 1.42 -0.02 -1% 30.4 5.2 1.3 6.5 -0.05 1.8 2.0 +0.04 1.007 -0.01
6 2/17/2015 1.4 1.38 +0.02 +2% 32.4 5.0 0.4 5.4 +0.06 1.4 1.6 -0.02 1.009 -0.01
7 2/24/2015 1.3 1.43 -0.13 -9% 32.0 7.7 -0.9 6.8 -0.08 1.3 1.5 -0.04 1.011 -0.02

AVERAGES: 1.50 1.48 +0.02 +1%
STDDEV: 0.21 0.20
STDDEV%: 14% 13%

2014-15 Encore Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd 3rd 4th True Sitch
1Sa1/10/20158:002:001.800.31n/a 0.3 0.3 0.3 0.30.78 -61%
2Tu1/20/20158:001:003.110.82n/a 0.8 0.7 0.87 -8%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

More SpotVault in the Index.

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