Wednesday, January 28, 2015

SpotVault - Backstrom (Fox) - 2014-15 Ratings





Backstrom
Thursdays, 9/8c, Fox







2014-15 Original Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1Th1/22/20159:001:007.981.962.9 2.1 1.81.52 +25%
2Th1/29/20159:001:005.321.442.4 1.4 1.31.36 +3%
3Th2/5/20159:001:003.641.032.6 1.1 0.91.00 -0%
4Th2/12/20159:001:004.391.242.4 1.3 1.21.27 -6%
5Th2/19/20159:001:003.540.932.2 1.0 0.90.94 -4%
6Th2/26/20159:001:003.810.932.2 1.0 0.90.90 +0%
7Th3/5/20159:001:003.901.032.2 1.0 0.90.99 +1%
8Th3/26/20159:001:003.580.931.3 0.9 0.91.14 -21%
9Th4/2/20159:001:003.160.831.1 0.8 0.81.19 -33%
10Th4/9/20159:001:003.290.831.1 0.9 0.81.07 -26%
11Th4/16/20159:001:003.390.821.0 0.8 0.71.08 -26%
12Th4/23/20159:001:003.000.831.0 0.8 0.81.14 -30%
13Th4/30/20159:001:002.800.721.0 0.7 0.70.98 -29%
AVERAGES TO DATE: Viewers A18-49 Skew y2y True Sitch
3.98 1.01 32% 1.12 +0%
A18-49+
59

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 1/22/2015 1.9 1.52 +0.38 +25% 32.9 4.1 0.5 4.6 +0.14 2.9 3.1 +0.24 1.000 +0.00
2 1/29/2015 1.4 1.36 +0.04 +3% 31.4 7.6 -0.6 7.0 -0.10 2.4 2.5 +0.14 1.002 -0.00
3 2/5/2015 1.0 1.00 -0.00 -0% 30.6 8.1 -0.3 7.8 -0.18 2.6 2.8 +0.18 1.003 -0.00
4 2/12/2015 1.2 1.27 -0.07 -6% 29.4 7.2 0.7 7.9 -0.19 2.4 2.5 +0.13 1.005 -0.01
5 2/19/2015 0.9 0.94 -0.04 -4% 31.7 8.7 -1.1 7.5 -0.15 2.2 2.4 +0.12 1.006 -0.01
6 2/26/2015 0.9 0.90 +0.00 +0% 30.6 7.0 0.4 7.4 -0.14 2.2 2.6 +0.15 1.007 -0.01
7 3/5/2015 1.0 0.99 +0.01 +1% 31.7 7.4 -0.4 7.0 -0.10 2.2 2.4 +0.11 1.009 -0.01
8 3/26/2015 0.9 1.14 -0.24 -21% 29.0 5.8 1.9 7.7 -0.17 1.3 1.4 -0.06 1.013 -0.01
9 4/2/2015 0.8 1.19 -0.39 -33% 27.0 5.9 3.0 8.9 -0.29 1.1 1.2 -0.08 1.014 -0.02
10 4/9/2015 0.8 1.07 -0.27 -26% 28.7 5.2 2.5 7.7 -0.17 1.1 1.2 -0.09 1.015 -0.02
11 4/16/2015 0.8 1.08 -0.28 -26% 29.2 5.5 2.1 7.6 -0.16 1.0 1.0 -0.11 1.016 -0.02
12 4/23/2015 0.8 1.14 -0.34 -30% 28.8 5.9 2.1 7.9 -0.19 1.0 0.9 -0.13 1.020 -0.02
13 4/30/2015 0.7 0.98 -0.28 -29% 30.7 7.6 0.1 7.7 -0.17 1.0 1.1 -0.10 1.020 -0.02

AVERAGES: 1.01 1.12 -0.12 -10%
STDDEV: 0.33 0.18
STDDEV%: 33% 16%

2014-15 Encore Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1Sa1/31/20158:001:001.700.41n/a 0.4 0.40.86 -54%
2Sa2/21/20158:001:001.330.43n/a 0.4 0.40.78 -48%
3Sa2/28/20158:001:001.600.31n/a 0.3 0.30.92 -67%
4Sa3/21/20158:001:001.570.41n/a 0.4 0.31.05 -62%
5Sa3/28/20158:001:001.430.41n/a 0.4 0.30.88 -54%
6Sa4/4/20158:001:001.110.31n/a 0.3 0.20.79 -62%
7Sa4/25/20158:001:000.940.21n/a 0.2 0.20.98 -80%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

More SpotVault in the Index.

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