Sunday, January 27, 2013

SpotVault - The Following (Fox) - 2012-13 Ratings





The Following
Mondays, 9/8c, Fox







2012-13 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Mo1/21/20139:001:0010.423.2838.812.22.52.87+12%
2Mo1/28/20139:001:0010.103.3836.810.42.73.01+10%
3Mo2/4/20139:001:009.012.9736.611.52.52.82+3%
4Mo2/11/20139:001:007.792.4637.911.12.32.23+8%
5Mo2/18/20139:001:008.392.9737.211.92.32.81+3%
6Mo2/25/20139:001:008.582.8736.411.42.42.76+1%
7Mo3/4/20139:001:008.812.8736.110.02.32.70+4%
8Mo3/11/20139:001:008.152.7734.510.51.33.02-11%
9Mo3/18/20139:001:007.342.5638.211.42.12.35+7%
10Mo3/25/20139:001:006.662.3637.113.01.92.42-5%
11Mo4/1/20139:001:006.572.2634.711.32.12.40-8%
12Mo4/8/20139:001:006.302.2536.615.51.12.67-17%
13Mo4/15/20139:001:006.362.1538.012.51.92.11-1%
14Mo4/22/20139:001:007.042.4636.111.52.12.47-3%
15Mo4/29/20139:001:007.822.7635.912.22.22.83-4%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrue2Sitch
7.962.6342%2.63-0%

2012-13 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Fr1/25/20139:001:003.281.1333.25.31.41.21-9%
2Fr2/1/20139:001:002.420.7229.75.31.00.98-28%
3Sa2/9/20139:001:001.80.5229.63.01.10.68-26%
4Sa2/23/20139:001:001.70.4131.92.61.00.55-27%
5Sa3/2/20139:001:002.00.5226.92.21.10.73-31%
6Sa3/9/20139:001:001.90.6229.92.51.00.80-25%
7Sa3/16/20139:001:001.30.4126.82.40.90.64-37%
10Sa4/6/20139:001:001.50.5128.46.80.80.82-39%
11Sa5/4/20139:001:001.50.5228.02.50.90.74-33%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

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