Thursday, January 24, 2013

Spotted Ratings, Monday 1/21/13


WHAT MATTERS:
  • Fox got off to a pretty solid start with The Following. It adjusted up in finals to nestle right between Fox's fall 2011 debut of Terra Nova (3.1) and Alcatraz (3.3), which premiered at roughly the same part of last season on Monday. It built significantly out of Bones. The good news looking forward is that while Alcatraz had to deal with a mammoth The Voice starting in week three, The Following will go about two months without having competition any tougher than it was tonight. In fact, it'll be easier next week as the CBS comedies go into repeats.
  • The other Monday newbies remain underwhelming, with Deception taking what looks like a fatal drop in week three. And the CW's The Carrie Diaries dropped a tick in its second outing, but it was ahead of the 9/8c premiere of 90210.

FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
The Bachelor 7.57 2.5 +0%n/a 1/3 -7% +3% -7% 2.24
Castle 8.82 2.0 +5%+0% 4/12 -5% +3% -5% 1.71
How I Met Your Mother 10.07 3.7 -5%n/a 2/13 n/a -5% +61% 2.79
The Big Bang Theory (R) 10.50 3.2 -14% +23% 2.31
2 Broke Girls 11.56 3.7 -10%-14% 4/14 n/a -10% +28% 3.12
Mike and Molly 10.89 3.3 -6%-10% 3/12 n/a -6% +38% 2.87
Hawaii Five-0 9.85 2.3 -34%-64% 5/14 n/a -4% +39% 1.81
The Biggest Loser 6.11 2.4 +0%n/a 2/4 +14% -1% +43% 2.15
Deception 3.61 1.3 -19%+0% 3/3 n/a -19% -19% 1.12
Bones 8.53 2.3 +10%n/a 2/12 n/a +7% -27% 1.90
The Following 10.42 3.2 n/an/a 1/1 n/a +52% +7% 3.00
The Carrie Diaries 1.27 0.5 -17%n/a 2/2 n/a -23% -9% 0.45
90210 0.79 0.4 -33%n/a 6/10 -43% +0% -27% 0.42

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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