Friday, April 1, 2011

Spotted Ratings, Thursday 3/31/11


WHAT MATTERS:
  • Howie Mandel-hosted reality special Mobbed pulled an impressive 3.8 demo. That marks the best post-Idol retention for anything this season, and in raw numbers it's better than all but one post-Idol airing this season (Bones on 1/27/11). The performance was good enough for Fox to greenlight an eight-episode series order for the show this afternoon.
  • The other standout on the evening was the musical episode of Grey's Anatomy, which pulled its second-best numbers this season and best since premiere week back on 9/23/10. It tied premiere Thursday's Big Bang Theory for the second-biggest showing by any scripted episode on Thursday this season, and it's in the top ten scripted performances by anything this season. Yes, there was a stunt, but this is a big-time showing for a late-March episode.

FULL TABLE:


A18-49 Share Last Lead LeLa Comp CoLa bcShr Avg Rank
Winter Wipeout 1.9 6 -17% n/a n/a 11.2 6% 15 -26% 10/11
Grey's Anatomy 4.9 13 32% 158% -17% 8.4 11% 37 18% 2/17
Private Practice 2.7 7 4% -45% 32% 6.7 -24% 28 -2% 9/17

The Big Bang Theory 3.7 12 -3% n/a n/a 10.0 1% 27 -11% 18/19
Rules of Engagement 2.4 7 -14% -35% -3% 10.1 4% 19 -21% 18/19
CSI 2.9 8 -3% 21% -14% 10.4 58% 22 -5% 13/18
The Mentalist 2.8 7 -3% -3% -3% 6.5 68% 29 -6% 14/18

Community (R) 0.9 3 -10% n/a n/a 12.8 1% 7 -10% 6/8
Perfect Couples 1.0 3 -38% 11% -50% 11.5 3% 8 -34% 10/10
The Office (R) 1.5 4 0% 50% -17% 12.0 69% 11 12% 5/21
Parks & Recreation (R) 1.1 3 -8% -27% 7% 12.0 45% 8 -8% 2/2
30 Rock (R) 1.0 3 -9% -9% -8% 9.6 34% 10 -8% 7/9
The Office (R) 1.0 3 -33% 0% 0% 9.6 -20% 10 -26% 19/22

American Idol Th 6.8 20 6% n/a n/a 6.3 -3% 52 -7% 8/11
Mobbed 3.8 10 n/a -44% n/a 9.5 n/a 29 n/a 1/1

The Vampire Diaries (R) 0.4 1 0% n/a n/a 12.7 2% 3 -32% 8/14
Nikita (R) 0.4 1 -20% 0% 0% 12.9 20% 3 -33% 9/16

VIEWING LEVELS: 

Slot Min HUT Calc HUT Max HUT
8-9pm 32.9 33.2 34.4
9-10pm 35.9 37.5 39.3
10-11pm 36.7 38.2 42.0
8-10pm 33.9 35.2 36.7

KEY (much more detail at What? and Why? page)

A18-49 - Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Last - Percent difference from previous episode.
Lead - Percent difference from lead-in program.
LeLa - Percent difference between lead-in and previous episode's lead-in.
Comp - Total rating of other broadcast programs in the same timeslot. 10:00 programming multiplied by 1.75 to attempt a level playing field.
CoLa - Percent difference between competition and previous episode's competition.
bcShr - Percentage of US national big-5 broadcast TV-watching adults 18-49 watching the program. 10:00 programming multiplied by two-thirds to attempt a level playing field.
Avg - Percent difference from show's previous demo average this season.
Rank - Rank among show's episodes to date this season.

Min HUT/Max HUT - Smallest/largest percentage of TV-owning adults 18-49 that could be watching any TV in the timeslot.
Calc HUT - Estimate of the percentage of TV-owning adults 18-49 watching any TV in the timeslot.

(R) = Regular-night repeat. These are ranked/averaged as if they were separate shows.
(oR) = Other-night repeat. These are not ranked/averaged in any way.

Stats in blue are less accurate due to lack of access to half-hour breakdowns.

Source: TravisYanan
 
More Thursday Spotted Ratings.

No comments:

Post a Comment

© SpottedRatings.com 2009-2018. All Rights Reserved.