Sunday, April 17, 2011

Spotted Ratings, Saturday 4/16/11


WHAT MATTERS:
  • Typical Saturday winner Fox finished a distant fourth thanks to made-for-TV movie Truth Be Told, which did well less than half of the typical Cops/America's Most Wanted numbers.
  • The only other original was a below-average 48 Hours Mystery, the night's highest-rated program. Yawn.

FULL TABLE:


A18-49 Share Last Lead LeLa Comp CoLa bcShr Avg Rank
Movie: Pirates of the Carribean 2 1.0 3 n/a n/a n/a 2.6 n/a 29 n/a 1/1

CSI (oR) 0.5 2 n/a n/a n/a 2.3 n/a 18 n/a n/a
Hawaii Five-0 (oR) 0.8 3 n/a +60% n/a 2.4 n/a 25 n/a n/a
48 Hours Mystery 1.1 4 +0% +38% -11% 3.5 -9% 24 -10% 17/26

Law & Order: Los Angeles (oR) 0.7 2 n/a n/a n/a 2.1 n/a 25 n/a n/a
Law & Order: Los Angeles (oR) 0.8 3 n/a +14% n/a 2.4 n/a 25 n/a n/a
Law & Order: SVU (oR) 1.0 3 n/a +25% n/a 3.7 n/a 22 n/a n/a

Movie: Truth Be Told 0.6 2 n/a n/a n/a 2.4 n/a 20 n/a 1/1

VIEWING LEVELS:

Slot Min HUT Calc HUT Max HUT
8-9pm 26.0 31.1 36.7
9-10pm 21.4 29.1 34.0
10-11pm 27.1 31.0 32.9
8-10pm 23.3 30.0 35.0

KEY (much more detail at What? and Why? page)

A18-49 - Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Last - Percent difference from previous episode.
Lead - Percent difference from lead-in program.
LeLa - Percent difference between lead-in and previous episode's lead-in.
Comp - Total rating of other broadcast programs in the same timeslot. 10:00 programming multiplied by 1.75 to attempt a level playing field.
CoLa - Percent difference between competition and previous episode's competition.
bcShr - Percentage of US national big-5 broadcast TV-watching adults 18-49 watching the program. 10:00 programming multiplied by two-thirds to attempt a level playing field.
Avg - Percent difference from show's previous demo average this season.
Rank - Rank among show's episodes to date this season.

Min HUT/Max HUT - Smallest/largest percentage of TV-owning adults 18-49 that could be watching any TV in the timeslot.
Calc HUT - Estimate of the percentage of TV-owning adults 18-49 watching any TV in the timeslot.

(R) = Regular-night repeat. These are ranked/averaged as if they were separate shows.
(oR) = Other-night repeat. These are not ranked/averaged in any way.

Stats in blue are less accurate due to lack of access to half-hour breakdowns.

Source: Sitcoms Online

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