Saturday, April 23, 2011

Spotted Ratings, Friday 4/22/11


WHAT MATTERS:
  • Good Friday was led by CBS country music special Girls' Night Out (1.6), which scored about the same demo as usual occupants CSI: NY and Blue Bloods.
  • ABC's lineup took a big week-to-week dive starting at 9/8c as Primetime: What Would You Do? and 20/20 were just above season low levels. Another noticeable week-to-week dropper was Fringe, down two ticks to an outright series low.

FULL TABLE:


A18-49 Share Last Lead LeLa Comp CoLa bcShr Avg Rank
Shark Tank 1.4 5 -7% n/a n/a 3.9 -13% 26 -1% 3/6
Primetime: What Would You Do? 1.2 4 -14% -14% -7% 5.0 +4% 19 -19% 21/22
20/20 1.2 4 -29% +0% -45% 5.1 -26% 20 -22% 28/33

CSI: NY (R) 1.0 3 -9% n/a n/a 4.3 -16% 19 -11% 8/10
Special: Girls' Night Out 1.6 5 n/a +60% n/a 4.5 n/a 25 n/a 1/1

Friday Night Lights 0.9 3 +0% n/a n/a 4.4 -14% 17 +0% 1/2
Dateline Fri 1.3 4 -7% +44% +0% 4.9 +7% 20 -10% 19/29

Kitchen Nightmares (R) 1.0 4 -17% n/a n/a 4.3 +10% 19 -17% 3/3
Fringe 1.2 4 -14% +20% -38% 5.0 +4% 19 -29% 20/20

Smallville 1.0 4 +0% n/a n/a 4.3 -14% 19 -7% 9/18
Supernatural 0.9 3 +0% -10% +0% 5.3 -0% 15 -12% 13/18

VIEWING LEVELS:

Slot Min HUT Calc HUT Max HUT
8-9pm 27.1 27.9 30.0
9-10pm 25.6 31.0 35.7
10-11pm 25.6 31.5 35.7
8-10pm 27.8 29.5 32.9

KEY (much more detail at What? and Why? page)

A18-49 - Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Last - Percent difference from previous episode.
Lead - Percent difference from lead-in program.
LeLa - Percent difference between lead-in and previous episode's lead-in.
Comp - Total rating of other broadcast programs in the same timeslot. 10:00 programming multiplied by 1.75 to attempt a level playing field.
CoLa - Percent difference between competition and previous episode's competition.
bcShr - Percentage of US national big-5 broadcast TV-watching adults 18-49 watching the program. 10:00 programming multiplied by two-thirds to attempt a level playing field.
Avg - Percent difference from show's previous demo average this season.
Rank - Rank among show's episodes to date this season.

Min HUT/Max HUT - Smallest/largest percentage of TV-owning adults 18-49 that could be watching any TV in the timeslot.
Calc HUT - Estimate of the percentage of TV-owning adults 18-49 watching any TV in the timeslot.

(R) = Regular-night repeat. These are ranked/averaged as if they were separate shows.
(oR) = Other-night repeat. These are not ranked/averaged in any way.

Stats in blue are less accurate due to lack of access to half-hour breakdowns.

Source: TravisYanan

More Friday Spotted Ratings.

2 comments:

Anonymous said...

but the good new is Shark Tank had a time period winning 1.4, second this season to only last week and that was on lower rated Easter Weekend. Definitely getting renewed

Spot said...

Hope you're right about that renewal! It's definitely looking good compared to the other ABC Friday stuff.

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