Monday, November 3, 2014

SpotVault - Mom (CBS) - 2014-15 Ratings





Mom
Thursdays, 8:30/7:30c, CBS







2014-15 Original Ratings

Info Ratings
Lead
Year-to-Year
# Day Date Time Length
Viewers
A18-49
Shr
#y2y
Ty2y
1 Th 10/30/2014 8:30 0:30 11.13 2.5 8
4.1
+0%
+19%
2 Th 11/6/2014 8:30 0:30 10.80 2.3 8
4.2
+5%
-12%
3 Th 11/13/2014 8:30 0:30 11.07 2.6 8
4.5
+24%
+0%
4 Th 11/20/2014 8:30 0:30 10.19 2.5 8
4.0
+25%
-11%
5 Th 11/27/2014 8:30 0:30 7.30 1.6 6
1.8
-30%
-6%
6 Th 12/4/2014 8:30 0:30 8.61 2.0 6
2.0
-5%
-17%
7 Th 12/11/2014 8:30 0:30 10.75 2.6 8
3.9
+30%
+0%
8 Th 12/18/2014 8:30 0:30 10.01 2.3 8
2.3
+21%
+35%
9 Th 1/8/2015 8:30 0:30 12.29 2.7 8
4.6
+42%
-18%
10 Th 1/15/2015 8:30 0:30 10.84 2.4 8
2.5
+4%
+26%
11 Th 1/22/2015 8:30 0:30 11.05 2.4 8
2.4
+14%
+26%
12 Th 1/29/2015 8:30 0:30 11.78 2.8 9
4.5
+47%
+8%
13 Th 2/5/2015 8:30 0:30 11.65 2.8 9
4.6
+27%
+8%
14 Th 2/12/2015 8:30 0:30 10.22 2.1 7
2.1
+11%
+17%
15 Th 2/26/2015 9:30 0:30 8.30 2.1 6
2.2
-13%
+17%
16 Th 3/5/2015 9:30 0:30 9.67 2.2 7
2.4
-8%
+38%
17 Th 3/12/2015 9:30 0:30 9.09 2.2 7
2.2
+16%
+29%
18 Th 4/2/2015 9:30 0:30 8.62 2.0 7
1.8
+0%
+18%
19 Th 4/9/2015 9:00 0:30 9.03 2.0 7
2.1
+11%
-17%
20 Th 4/16/2015 9:00 0:30 9.60 2.2 7
2.1
+16%
+38%
21 Th 4/23/2015 9:00 0:30 9.01 1.9 6
2.0
-14%
-24%
22 Th 4/30/2015 9:00 0:30 8.78 2.0 6
2.0
+5%
-5%
AVERAGES:Viewers A18-49 Lead #y2y Ty2y
9.992.28 2.9 +9% +5%

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 10/30/2014 2.5 1.96 +0.54 +28% 30.6 6.0 0.1 6.1 -0.01 4.1 4.3 +0.53 0.985 +0.03
2 11/6/2014 2.3 1.84 +0.46 +25% 31.3 7.0 -0.7 6.3 -0.03 4.2 4.0 +0.47 0.987 +0.02
3 11/13/2014 2.6 2.02 +0.58 +29% 30.9 6.9 -0.6 6.3 -0.04 4.5 4.7 +0.60 0.987 +0.03
4 11/20/2014 2.5 2.08 +0.42 +20% 30.4 7.1 -0.4 6.7 -0.08 4.0 4.1 +0.48 0.988 +0.03
5 11/27/2014 1.6 1.81 -0.21 -12% 26.8 7.3 1.9 9.2 -0.32 1.8 2.2 +0.09 0.991 +0.02
6 12/4/2014 2.0 1.88 +0.12 +6% 32.3 7.3 -1.2 6.1 -0.01 2.0 2.3 +0.11 0.991 +0.02
7 12/11/2014 2.6 2.06 +0.54 +26% 29.5 5.1 1.2 6.3 -0.04 3.9 4.5 +0.56 0.992 +0.02
8 12/18/2014 2.3 2.3 +0.02 +1% 26.6 3.7 3.8 7.5 -0.17 2.3 2.6 +0.18 0.994 +0.01
9 1/8/2015 2.7 2.00 +0.70 +35% 31.6 5.6 -0.2 5.3 +0.09 4.6 4.7 +0.60 0.998 +0.00
10 1/15/2015 2.4 2.21 +0.19 +9% 29.4 4.6 1.6 6.3 -0.03 2.5 2.8 +0.22 0.999 +0.00
11 1/22/2015 2.4 2.21 +0.19 +8% 30.1 5.4 0.8 6.2 -0.03 2.4 2.8 +0.21 1.000 +0.00
12 1/29/2015 2.8 2.22 +0.58 +26% 30.7 7.2 -0.8 6.4 -0.05 4.5 4.9 +0.63 1.001 -0.00
13 2/5/2015 2.8 2.24 +0.56 +25% 30.2 6.7 -0.2 6.5 -0.07 4.6 4.8 +0.63 1.003 -0.01
14 2/12/2015 2.1 2.16 -0.06 -3% 28.6 6.5 1.1 7.6 -0.17 2.1 2.3 +0.12 1.003 -0.01
15 2/26/2015 2.1 1.96 +0.14 +7% 31.0 6.0 0.1 6.1 -0.01 2.2 2.5 +0.17 1.007 -0.01
16 3/5/2015 2.2 2.04 +0.16 +8% 30.4 6.4 0.1 6.6 -0.06 2.4 2.9 +0.24 1.007 -0.02
17 3/12/2015 2.2 2.16 +0.04 +2% 29.9 6.9 0.1 7.0 -0.11 2.2 2.6 +0.17 1.009 -0.02
18 4/2/2015 2.0 2.18 -0.18 -8% 26.6 5.0 3.2 8.1 -0.21 1.8 2.0 +0.06 1.013 -0.03
19 4/9/2015 2.0 1.91 +0.09 +4% 29.2 4.2 2.2 6.4 -0.04 2.1 2.5 +0.15 1.013 -0.02
20 4/16/2015 2.2 2.13 +0.07 +3% 29.1 4.3 2.1 6.4 -0.04 2.1 2.4 +0.14 1.015 -0.03
21 4/23/2015 1.9 1.96 -0.06 -3% 27.4 4.8 2.9 7.7 -0.17 2.0 2.4 +0.13 1.015 -0.03
22 4/30/2015 2.0 1.95 +0.05 +2% 30.9 6.4 0.0 6.4 -0.04 2.0 2.3 +0.12 1.017 -0.03

AVERAGES: 2.28 2.06 +0.22 +11%
STDDEV: 0.31 0.14
STDDEV%: 14% 7%

2014-15 Encore Ratings

Info Ratings Metrics
# Day Date Time Length Viewers A18-49 Share Lead True Sitch
1Th12/25/20148:300:305.221.031.3 1.1 -12%
2Fr12/26/20149:300:303.210.620.7 0.9 -34%
3Th1/1/20158:300:306.381.231.6 1.12 +7%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

Ratings History

2013-14

More SpotVault in the Index.

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