Wednesday, March 27, 2013

Spotted Ratings, Tuesday 3/26/13


WHAT MATTERS:
  • Night two of NBC's return to relevance didn't go quite so well, as The Voice went down by 15% from Monday's premiere (and was only a tick above the fall season's Tuesday premiere). Finals took chunks out of the NBC comedies, but Go On and The New Normal still grew nearly 100% week-to-week. If I were running NBC, though, this is not much of a game-changer; the more important points for Go On should be the two on Thursday starting next week. Even Smash bumped up a few notches.
  • On ABC, the inevitable Splash crash came to the tune of 35% week-to-week. But the Dancing with the Stars results show, which didn't directly face The Voice, managed to equal the Monday performance rating. And Body of Proof, riding a DWTS results lead-in for the first time, continued its dramatic rise from the ashes.
  • Fox and CBS mostly dropped just a bit against the changed landscape, though what little momentum Golden Boy might have appeared to have last week pretty much vanished.
  • Of note on cable was the return of The Game (1.2), one of the few hit sitcoms on cable, and lead-out Let's Stay Together (0.9). This Game number was massively down from the 2.8 that kicked off last season but in line with most of the rest of the season. BET will have to hope this premiere wasn't nearly as inflated as the premieres of its previous two seasons on the network. (If so, it's headed for like a 0.6 pretty soon.)

FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
Splash 6.72 1.7 -35%n/a 2/2 n/a -35% -17% 1.86
Dancing with the Stars Tue 13.43 2.4 n/an/a 1/1 -23% +17% -23% 2.38
Body of Proof 9.59 1.6 +7%+14% 1/6 -20% +7% -20% 1.72
NCIS 18.62 3.2 +0%n/a 14/19 -9% +0% -7% 3.37
NCIS: Los Angeles 14.53 2.6 -10%+0% 18/19 -13% -10% -12% 2.29
Golden Boy 8.07 1.4 -18%-10% 5/6 n/a -18% -33% 1.46
The Voice Tue 12.41 4.1 n/an/a 1/1 +28% +290% +128% 4.20
Go On 5.12 1.9 +90%+273% 11/19 n/a +90% -10% 1.36
The New Normal 3.32 1.3 +86%+90% 13/20 n/a +86% -38% 1.34
Smash 3.05 1.0 +43%+86% 2/7 -52% +33% -33% 1.24
Hell's Kitchen Mon 4.68 2.0 +0%n/a 3/4 n/a -2% +43% 2.18
New Girl 4.19 2.2 -4%+0% 12/20 -15% +0% -15% 2.08
The Mindy Project 2.62 1.5 -12%-4% 10/18 n/a -12% +7% 1.48
Here Comes Peter Cottontail 1.16 0.4 n/a +0% -38% 0.46
Beauty and the Beast (R) 0.64 0.2 +33% -60% 0.23

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

1 comment:

Spot said...

Even though we all saw Splash's inevitable belly-flop coming, it did at least stay on par with The Taste's second episode even against greater competition and with DST. Not bad for reality filler, but if there's a second season I'd save it for the summer.

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