Wednesday, September 28, 2011

SpotVault - Hart of Dixie (CW) - 2011-12


Hart of Dixie
Mondays, 9/8c, The CW


2011-12 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Mo9/26/20119:001:001.880.8242.915.00.70.67+20%
2Mo10/3/20119:001:001.750.8243.714.90.70.62+29%
3Mo10/10/20119:001:001.570.6143.912.50.60.46+30%
4Mo10/17/20119:001:001.650.6242.213.50.60.49+23%
5Mo10/24/20119:001:002.010.8241.414.30.60.68+18%
6Mo11/7/20119:001:001.450.6143.313.00.60.48+26%
7Mo11/14/20119:001:001.620.7241.612.70.60.58+21%
8Mo11/21/20119:001:001.770.7239.811.20.60.58+20%
9Mo11/28/20119:001:001.900.9242.89.20.60.64+40%
10Mo12/5/20119:001:001.810.8242.49.60.60.66+21%
11Mo1/23/20129:001:001.230.5241.810.70.50.43+17%
12Mo1/30/20129:001:001.540.6140.210.30.70.50+20%
13Mo2/6/20129:001:001.520.6143.517.00.60.55+9%
14Mo2/13/20129:001:001.640.6141.415.30.50.59+2%
15Mo2/20/20129:001:001.570.6243.015.30.40.57+5%
16Mo2/27/20129:001:001.410.5142.116.90.50.50+0%
17Mo4/9/20129:001:001.200.5139.013.10.50.51-2%
18Mo4/16/20129:001:001.370.6238.813.00.50.61-2%
19Mo4/23/20129:001:001.280.5141.012.10.50.46+9%
20Mo4/30/20129:001:001.390.6241.813.00.60.53+14%
21Mo5/7/20129:001:001.370.6239.713.10.40.61-1%
22Mo5/14/20129:001:001.600.6237.813.10.50.64-6%

2011-12 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Tu11/22/20119:001:000.960.4137.512.60.60.35+13%
2Mo12/12/20118:001:001.410.4138.110.9n/a0.35+15%
3Mo12/12/20119:001:001.310.5143.110.60.40.45+11%
4Mo12/19/20118:001:001.340.4136.97.8n/a0.35+15%
5Mo12/19/20119:001:001.040.3141.88.20.30.30-1%
6Mo1/9/20129:001:000.870.3143.48.30.20.32-6%
7Mo1/16/20129:001:000.790.3141.913.20.60.26+15%
8Tu2/14/20128:001:000.730.2134.211.0n/a0.21-4%
9Tu2/21/20128:001:000.840.3136.411.1n/a0.28+7%
10Tu2/28/20128:001:000.820.3136.912.6n/a0.28+5%
11Mo3/5/20129:001:000.630.2040.613.00.30.23-13%
12Mo3/12/20129:001:000.480.1040.712.20.30.13-25%
13Mo3/19/20129:001:000.670.2139.413.60.30.24-17%
14Mo4/2/20129:001:000.720.3139.715.30.50.32-6%
15Tu5/22/20128:001:000.730.2131.58.7n/a0.23-12%

Summer 2012 Encore Ratings

Info Ratings
# Day Date Time Length Viewers A18-49 Share
1Mo5/28/20129:001:000.840.31
2Tu7/10/20128:001:000.860.31
3Tu7/17/20128:001:000.890.41
4Tu7/24/20128:001:000.640.21
5Tu7/31/20128:001:000.600.21
6Tu8/7/20128:001:000.620.21
7Tu8/14/20128:001:000.720.31
8Tu8/21/20128:001:000.810.31
9Tu8/28/20128:001:000.630.21
10Tu9/4/20128:001:000.740.31
11Tu9/11/20128:001:000.650.31
12Tu9/18/20128:001:000.640.31
13Tu9/25/20128:001:000.520.21

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - Average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in.
TRUE - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between TRUE and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.

More on these numbers here.

Yearly Index for 2011-12 | Next Season (2012-13)

Current Season: Hart of Dixie

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