Thursday, September 15, 2011

SpotVault - America's Next Top Model (CW) - Fall 2011


America's Next Top Model
Wednesdays, 9/8c, The CW


Fall 2011 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead TRUE Sitch
1 We 9/14/2011 9:00 1:00 1.96 0.9 2 38.2 10.9 0.6 0.77 +17%
2 We 9/21/2011 9:00 1:00 1.60 0.7 2 39.3 16.7 0.4 0.81 -13%
3 We 9/28/2011 9:00 1:00 1.76 0.8 2 39.6 14.5 0.6 0.76 +5%
4 We 10/5/2011 9:00 1:00 1.74 0.8 2 39.4 13.4 0.4 0.77 +4%
5 We 10/12/2011 9:00 1:00 1.90 0.8 2 39.6 13.5 0.4 0.81 -2%
6 We 10/19/2011 9:00 1:00 1.94 0.9 2 39.6 14.7 0.4 0.80 +13%
7 We 10/26/2011 9:00 1:00 2.27 1.0 3 37.6 9.2 0.4 0.93 +7%
8 We 11/2/2011 9:00 1:00 1.87 0.8 2 39.6 14.5 0.4 0.92 -13%
9 We 11/9/2011 9:00 1:00 1.70 0.8 2 39.9 14.4 0.4 0.78 +2%
10 We 11/16/2011 9:00 1:00 1.90 0.8 2 39.2 14.1 0.4 0.87 -8%
11 We 11/30/2011 9:00 1:00 1.91 0.8 2 38.5 10.0 0.9 0.64 +26%
12We12/7/20119:001:002.391.1340.212.50.51.03+7%

Fall 2011 Clip Show Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead TRUE Sitch
1 We 11/23/2011 9:00 1:00 1.02 0.4 1 35.4 8.5 0.3 0.40 -1%

Fall 2011 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead TRUE Sitch
1 We 11/9/2011 8:00 1:00 0.98 0.4 1 36.8 13.5 n/a 0.43 -6%
2 We 11/16/2011 8:00 1:00 1.16 0.4 1 34.8 12.0 n/a 0.40 +1%
3 We 11/23/2011 8:00 1:00 0.82 0.3 1 31.5 8.5 n/a 0.28 +5%
5We12/14/20118:001:001.240.4135.09.5n/a0.35+16%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - Average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in.
TRUE - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between TRUE and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.

Previous Season (Spring 2011) | Yearly Index for 2011-12 | Next Season (Spring 2012)

Current Season: America's Next Top Model

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