Thursday, March 29, 2012

Spotted Ratings, Wednesday 3/28/12


WHAT MATTERS:
  • NBC's "Happy Hour" of Whitney and Are You There, Chelsea? signed off for the season in relatively normal fashion. In Chelsea's case, that's almost certainly for the series as well. Whitney? To be determined. Looks like a renewal to me, but my numbers may be a bit too kind to the 8:00 hour.
  • Nothing else really made a move. One Tree Hill got bumped up in finals but still lost a tick in the penultimate episode of its run. Smallville was kinda the same way at the end of last season, hitting series lows in its last couple pre-finale episodes before spiking for the finale. We'll see if this one behaves similarly.

FULL TABLE:

Info Show Timeslot TRUE
Viewers A18-49 SkewLast LeLa Avg Rank Tavg Lead
The Middle (R)4.131.134%-8%n/a-14%14/16-60%n/a1.13
Suburgatory (R)3.701.241%-8%-8%-8%10/16-57%+9%1.44
Modern Family (R)5.281.946%-5%-8%+2%9/18-64%+58%2.04
Happy Endings4.131.959%+6%-5%-32%19/20-36%+0%1.89
Missing (R)4.040.928%-31%+6%-31%2/2-62%-53%0.54
Survivor9.992.937%+4%n/a-2%4/7-7%n/a3.60
Criminal Minds (R)7.301.730%+89%+383%-1%9/14-51%-41%1.44
CSI (R)8.001.829%+0%+13%+29%3/12-35%+6%1.44
Whitney4.091.650%+0%n/a-15%14/22-10%n/a1.81
Are You There, Chelsea?3.081.250%-14%+0%-20%11/12-17%-25%1.33
Bent2.560.945%+13%+20%+0%2/3-17%-25%0.82
Bent2.340.844%-11%-25%-11%3/4-27%-11%0.78
Rock Center3.340.831%+14%+0%-13%13/21-54%+0%0.63
American Idol Wed17.875.338%+4%n/a-8%9/13+25%n/a6.22
One Tree Hill1.340.767%-13%n/a-7%6/12+2%n/a0.83
America's Next Top Model1.380.765%+17%-13%+27%1/5+7%+0%0.69

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
Tavg - A18-49 percent difference from its timeslot's previous original entertainment average this season.
TRUE - True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. (Note: these are PRELIMINARY TRUE calculations. Finals come next week.)

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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