Wednesday, November 30, 2011

SpotVault - Specials & Movies (CW) - 2011-12

Specials & Movies on the CW

2011-12 CW Special Ratings

# Day Date Name Viewers A18-49 Share TRUE
1 Fr 11/25/2011 Grandma Got Run Over by a Reindeer 1.76 0.5 2 0.49
2 Fr 11/25/2011 Olive, the Other Reindeer 1.12 0.2 1 0.20
3 We 11/30/2011 A Muppets Christmas: Letters to Santa 2.44 0.9 2 0.92
4We12/14/2011Victoria's Secret Fashion Show1.620.720.68
5We12/21/2011Gaga by Gaultier0.930.310.32
6Fr12/23/2011Olive, the Other Reindeer1.210.410.44
7Fr12/23/2011Grandma Got Run Over by a Reindeer1.610.520.65
8Th05/17/2012Perez Hilton All Access0.800.310.33
9Th05/24/2012Perez Hilton All Access0.810.310.32
10Mo07/16/2012The Batmobile1.100.410.41
11Mo07/16/2012The Batmobile (R)0.870.410.42
12Mo08/06/2012Perez Hilton All Access (R)0.620.310.22
13Mo08/13/2012Perez Hilton All Access (R)0.730.310.25

2011-12 CW Movie Ratings

# Day Date Name Viewers A18-49 Share TRUE
1 Th 11/17/2011 Beneath the Blue 1.10 0.3 1 0.27
2Mo12/26/2011The Education of Charlie Banks0.940.310.18
4We12/28/2011According to Greta1.190.410.28
5Tu01/10/2012Table for Three0.590.210.13
6Th01/26/2012The Covenant1.310.510.49
7Mo03/26/2012Confessions of a Shopaholic0.900.410.36

KEY (more on these numbers here)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
TRUE - A metric developed last summer that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. 

Those specials and movies with a blue background are first-run. Those with a white background are encores.

Ratings History

Coming soon...

More SpotVault in the Index.

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