Tuesday, November 8, 2011

Spotted Ratings, Monday 11/7/11


WHAT MATTERS:
  • A lot of shows were on the upswing from last week's depressed Halloween levels. All of CBS' comedies and House were up multiple ticks, but the biggest risers were Dancing with the Stars and Terra Nova, each up more than 20% from their scary Halloween performances.
  • What little momentum the CW's Monday lineup had officially went in the toilet in the two weeks since it last aired, as Hart of Dixie dropped back to its low mid-October numbers.

FULL TABLE:

Viewers A18-49 Share Skew Last Lead LeLa Avg Rank TRUE
Dancing with the Stars Mon 18.16 3.4 8 24% +21% n/a n/a +4% 2/8 3.32
Castle 11.07 2.4 6 28% -11% -29% +21% -8% 6/8 2.49
How I Met Your Mother 10.28 4.4 12 55% +5% n/a n/a -1% 5/9 4.45
2 Broke Girls 11.43 4.6 11 52% +7% +5% +5% -4% 2/8 4.83
Two and a Half Men 14.71 5.2 12 45% +11% +13% +7% -20% 7/8 4.77
Mike and Molly 11.93 4.2 10 45% +14% -19% +11% +2% 3/7 3.71
Hawaii Five-0 10.32 3.1 8 38% +3% -26% +14% +0% 4/8 3.24
The Sing-Off 4.25 1.5 4 45% +7% n/a n/a -8% 5/8 1.34
Rock Center 3.46 1.0 3 37% +0% -33% +7% +0% 1/2 1.02
Terra Nova 7.75 2.6 7 43% +24% n/a n/a -7% 4/6 2.59
House 7.55 2.8 6 47% +12% +8% +24% -8% 3/5 2.59
Gossip Girl 1.26 0.6 2 61% -14% n/a n/a -9% 4/6 0.56
Hart of Dixie 1.45 0.6 1 53% -25% +0% -14% -17% 4/6 0.55

KEY (with much more detail at the New Daily Spotted Ratings page):

Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Share - Adults 18-49 share. Percentage of US TV-watching adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
TRUE - True Strength, a metric developed last summer that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. (Note: these are PRELIMINARY TRUE calculations. Finals come next week.)

(R) - Repeat.

More Spotted Ratings in the Index.

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