Wednesday, December 10, 2014

Spotted Ratings, Saturday 12/6/14

  • Championship Saturday in college football was a massive reversal of fortunes compared to last year. Fox's Big Ten Championship (1.7) went from a tight epic in 2013 to a 59-0 massacre this year, putting that game at well under half of last year's 4.5. Meanwhile, ABC's ACC Championship (3.1) went from rout last year to yet another Florida State nail-biter this time, and it nearly doubled last year's 1.7. The games had pretty similar initial interest (ACC 2.6 to B1G 2.1 in the 8:30 half-hour), but that 0.5 advantage for ABC had quintupled by 10:30 (ACC 4.0 to B1G 1.5).


A18-49 Skew Last LeLa Rank y2yTLa Ty2y
ACC Championship 3.1 39% n/an/an/a 1/1 +82% +215% +81% 3.5
48 Hours (R) 0.9 29% +20% -28% 1.4
48 Hours (R) 0.8 25% +14% +45% 1.2
Mountain West Championship 0.4 34% n/an/an/a 1/1 -20% -53% -11% 0.9
Movie: It's a Wonderful Life 0.7 23% -36% +17% +20% 1.1
Big Ten Championship 1.7 35% n/an/an/a 1/1 -62% +467% -50% 2.1

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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