Wednesday, December 11, 2013

Spotted Ratings, Saturday 12/7/13


WHAT MATTERS:
  • In college football, national championship play-in games always draw a crowd. (Just look at Notre Dame-USC hanging a 5.1 last year.) On this night, somewhat uniquely, there were two of them going head-to-head in primetime, and the Big Ten was a clear winner over the ACC (and up triple digits vs. last year's less nationally significant game). Much of the gap was due to the quality of games; the discrepancy was much closer in the first half-hour (Big Ten 3.4 to ACC 2.3), but by 10:30 the Big Ten's game was nearly 4x the ACC (5.0 to 1.3). Given Florida State was a 29-point favorite in the ACC game, you could argue they did ABC a solid just by playing to a scoreless tie in the first quarter.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Saturday Night Football Pregame 0.6 25% +0%+0.0n/a 10/13 n/a +0% +20% 0.7
Saturday Night Football 1.7 38% +70%+0.7+0.0 7/13 n/a +77% +254% 2.0
ABC:+69%+214%
SEC Championship Postgame 1.7 39% n/an/an/a 1/1 n/a +55% +55% 1.8
Mike and Molly (R) 0.8 35% -27% -27% 0.9
48 Hours 0.6 33% -33%-0.3-0.2 10/10 -50% -37% -37% 0.8
Mountain West Championship 0.5 37% n/an/an/a 1/1 n/a -47% -58% 0.7
CBS:-22%-28%
Christmas in Rockefeller Center (R) 0.5 24% +11% +67% 0.6
The Blacklist (R) 0.5 25% +0% +100% 0.7
Saturday Night Live (R) 0.8 34% +0% +33% 1.1
NBC:+3%+57%
Big Ten Championship Pregame 2.1 38% n/an/an/a 1/1 n/a +163% +40% 2.3
Big Ten Championship 4.5 41% n/an/an/a 1/1 +165% +514% +114% 5.0
Fox:+420%+100%
Big4:+100%+66%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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