Sunday, December 15, 2013

Schedules Plus, CBS Sunday

Schedules Plus is another innovative application of the historical ratings statistic A18-49+. I hope this will be the ultimate resource for comparing the evolution of shows, networks and timeslots over time, complete with ratings numbers that make a fair adjustment for the collective decline. Right now this only includes programs aired in the fall. Much more about the process that went into this at the bottom.

CBS Sunday was the last bastion for the regularly scheduled movie night on a fall weeknight lineup. Those movies became much weaker by the mid-2000s, prompting them to join the entertainment series game on a three-hour basis. It has not been one of the network's stronger evenings, but stalwarts like Cold Case and The Amazing Race have carved out lengthy runs.

CBS Sunday

8:00 8:30 9:00 9:30 10:00 10:30 Avg
2001-02 The Education of Max Bickford (movies) 69
56 75 75
2002-03 Becker Bram and Alice (movies) 58
54 546060
2003-04 Cold Case (movies) 75
86 69 69
2004-05 Cold Case (movies) 74
91 65 65
2005-06 Cold Case (movies) 72
91 62 62
2006-07 The Amazing Race Fall Cold CaseWithout a Trace 100
100 96 105
2007-08 The Amazing Race Fall Cold CaseShark 90
107 88 74
2008-09 The Amazing Race Fall Cold CaseThe Unit 91
105 89 80
2009-10 The Amazing Race Fall Three RiversCold Case 86
120 63 76
2010-11 The Amazing Race Fall Undercover BossCSI: Miami 115
131 120 95
2011-12 The Amazing Race Fall The Good WifeCSI: Miami 99
122 85 90
2012-13 The Amazing Race Fall The Good WifeThe Mentalist 94
121 79 82
2013-14 The Amazing Race Fall The Good WifeThe Mentalist 87
107 76 77
2014-15 Madam Secretary The Good WifeCSI 78
85 72 76

Avg 98 78 78 85

2014-15 Update: Madam Secretary and The Good Wife showed some flashes of promise in the fall when they had NFL-boosted 60 Minutes lead-ins, but the whole lineup fell apart in the second half of the season. CSI became yet another veteran drama to drop almost exactly a third in the move to Sunday 10/9c Siberia. Marginal sophomore CSI: Cyber gets that "honor" for the fall, with CSI lead Ted Danson joining the cast.

Notable midseason replacements:
  • After a post-Super Bowl launch in 2010, Undercover Boss became a true game-changer for the CBS Sunday lineup, averaging a 164 in its mid-season episodes (even after throwing out the SB ep)! It wasn't quite as strong in its full season on the night in 2010-11, but the pairing with CSI: Miami and a high point for The Amazing Race made for easily CBS' most competitive lineup.
CBS began the 2007-08 season with musical drama Viva Laughlin at 8/7c. It launched with a paltry 2.3 demo after CSI (6.5) on Thursday, dropped all the way to a 1.1 in its regularly scheduled debut on Sunday (or a 34 Plus!) and was not seen again.

See here for more explanations/disclaimers about Schedules Plus.


Spot said...

Oh, I miss those Cold Case days, and I don't even like procedurals, usually. A solid and fun show.

Viva Laughlin, on the other hand, was such an epic flop. LOL. I didn't quite remember it did such awful CW-like numbers on its first (and last) regular timeslot showing.

Spot said...

I still don't understand why CBS threw Undercover Boss from its solid slot onto Friday nights. A very deserved 36 point drop, thanks to The Good Wife. TGW, the show that keeps on giving.

Spot said...

A 2.3 out of a 6.5 is possibly even less impressive. I make that 35% retention, which is practically what Lone Star got out of House, isn't it?

Spot said...

Did LoneStar get all that? Thougth it scored a 1-something for the premiere.

But LoneStar premiered in 2010 or 2011, while Viva Laughlin three of four years before. 1.1 in 2007-2008... most of The CW shows were doing better than that at that time, I guess. I don't even know why they greenlighted that mess of a show.

Spot said...

The Amazing Race fell hard! I think Survivor really needs to come for the rescue of this night!

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