Wednesday, March 2, 2011

Demos Year-to-Year, Monday 2/28/11


We're out of Olympic territory, but it still isn't a great evening for comparisons as a lot of stuff is in repeat mode, and in The Bachelor's case there's a non-finale vs. finale comparison. The show was actually 17% behind last season's third-from-the-end episode.


SHOW day/time SLOT previous occupant
The Bachelor -34%
-34% The Bachelor (finale)
Castle n/a
-47% The Bachelor: After the Final Rose

How I Met Your Mother -13%
-13%
Mad Love n/a
-21% Rules of Engagement
Two and a Half Men (R) n/a
-42% Two and a Half Men
Mike & Molly n/a
-42% The Big Bang Theory
Hawaii Five-0 (R) n/a
-44% CSI: Miami

Chuck -29%
-29%
The Cape n/a
-25% Law & Order
Harry's Law n/a

House n/a
+81% House (R)
The Chicago Code n/a
-16% 24

90210 n/a
+40% Life Unexpected (R)
Gossip Girl n/a
-13% Life Unexpected

HOW TO READ THIS: These are adults 18-49 rating comparisons between the date in the post title and the corresponding night in February sweeps of 2010. The "SHOW" column compares each show with how that same show did during the fourth week of February sweeps 2010, no matter where it aired in 2010. (If it aired somewhere else, I tell you when in the "day/time" column.) The "SLOT" column compares each timeslot's rating with the timeslot's rating on the corresponding night in 2010, no matter what aired there last year. (If it's different, I tell you what it is in "previous occupant.")

In case you're interested, here's the post I did on the corresponding night in 2010.

1 comment:

J.R. Herbaugh said...

It surprised me that Chicago Code rated only 1/6 lower than 24, but of course, 24 ended up canceled.

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