Tuesday, May 31, 2011

Spotted Ratings, Monday 5/30/11

Note: I said in my summer preview post last week that I would continue to do these "What Matters" posts and only do full tables on a few select days. After looking at the weekend ratings, it became clear that "What Matters" will almost always equal "nothing" on Friday and Saturday nights, so I think I'm just going to even do posts at all for Sunday thru Thursday, and only Friday/Saturday should something really interesting happen. Even on Sunday to Thursday it is often a stretch to find something interesting in the broadcast ratings, so I might skip a handful of those as well. It might be worthwhile to try to find a way to incorporate cable into these during the summer months, so I'll think on that some more.

  • The Bachelorette (2.1) dropped a stout 25% from its post-Dancing premiere last week and was 16% below last year's first "on its own" episode. Not a good start for this season. But the news at 10/9c was better as Extreme Makeover: Weight Loss Edition (2.3) launched pretty well.
  • Law & Order: CI (1.1) in its "new to NBC" premiere was three-tenths behind the same episode's premiere on USA 29 days prior but a tick ahead of last summer's "new to NBC" premiere. Law & Order: LA (1.4) perked up to its highest number since May 2.
Above based on preliminary adults 18-49 ratings unless otherwise noted.

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