Tuesday, March 17, 2015

Spotted Ratings, Monday 3/16/15


WHAT MATTERS:
  • FINALS UPDATE: Dancing with the Stars (2.1) went up, bringing it just inside the -20% year-to-year threshold, while Mike and Molly (2.0) adjusted up, again dodging its first 1.x since the new year. The Voice (3.4) went up, but The Night Shift (1.3) was down an unusual two tenths to eliminate all of its week-to-week growth. Also flattening out week-to-week was the CW, where oddly The Originals (0.5) went down while Jane the Virgin (0.5) was up.
  • ABC opened up its latest Dancing with the Stars season in soft fashion (2.0), down 20%+ from last spring's premiere and double digits from the fall 2014 premiere (2.4). Considering the scorching way DWTS ended its last fall season, including a 3.0 finale, this is a disappointment. (It was actually above the fall 2014 premiere in total viewers, so this show skewed a lot older than its already ancient norm.) And usual DWTS lead-out Castle (1.5) saw no benefit from the return of a more compatible-skewing lead-in.
  • If there was any consolation for ABC, it was that the music-themed competition seemingly did take a chunk out of a previously overachieving The Voice (3.3). But with NCIS: Los Angeles in repeats and Castle still mediocre, weak lead-out The Night Shift (1.5) went back up a touch.
  • The CW's The Originals (0.6) inched up, but it's starting to get hairy again for Jane the Virgin (0.4), down for the second straight week since its return from hiatus.
  • The other two networks were in part-repeat mode. The Following hung at 1.1 in week three while Mike and Molly (1.9) lost a bit in yet another original airing amid a sea of CBS repeats. (It once again had help from a The Big Bang Theory repeat (1.7) at 8/7c.) 

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Dancing with the Stars 2.1 19% n/an/an/a 1/1 -19% -25% -18% 2.2
Castle 1.5 21% -6%-0.1-0.5 11/17 -17% -44% -17% 1.5
ABC:-31%-17%
The Big Bang Theory (R) 1.7 26% -19% -41% 1.9
Mike and Molly 2.0 30% -5%-0.1-0.4 9/14 +11% -5% -9% 2.1
Scorpion (R) 1.3 26% -35% -28% 1.4
NCIS: Los Angeles (R) 1.1 22% -39% +5% 1.3
CBS:-28%-21%
The Voice Mon 3.4 34% -11%-0.4n/a 4/4 -17% -11% -17% 3.4
The Night Shift 1.3 31% +0%+0.0-0.4 3/4 n/a +0% -52% 1.1
NBC:-9%-25%
Gotham (R) 0.6 32% +0% -57% 0.9
The Following 1.1 40% +0%+0.0+0.0 2/3 -21% +0% -19% 1.5
Fox:+0%-38%
The Originals 0.5 51% +0%+0.0n/a 13/16 -29% +0% +67% 0.6
Jane the Virgin 0.5 58% +0%+0.0+0.0 5/16 n/a +0% +25% 0.6
CW:+0%+43%
Big5:-19%-22%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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