Monday, March 9, 2015

SpotVault - American Crime (ABC) - 2014-15 Ratings





American Crime
Thursdays, 10/9c, ABC







2014-15 Original Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1Th3/5/201510:001:008.372.073.1 2.2 1.92.01 -0%
2Th3/12/201510:001:005.761.452.6 1.5 1.31.49 -6%
3Th3/19/201510:001:005.541.242.3 1.2 1.21.38 -13%
4Th3/26/201510:001:005.561.342.3 1.3 1.21.40 -7%
5Th4/2/201510:001:004.691.142.1 1.2 1.01.16 -6%
6Th4/9/201510:001:004.400.932.1 1.0 0.81.15 -22%
7Th4/16/201510:001:004.381.142.4 1.1 1.01.20 -8%
8Th4/23/201510:001:004.050.932.2 1.0 0.81.15 -22%
9Th4/30/201510:001:003.630.932.7 1.0 0.81.04 -13%
10Th5/7/201510:001:004.171.032.1 1.1 0.91.27 -21%
11Th5/14/201510:001:004.211.032.3 1.0 0.91.13 -12%
AVERAGES TO DATE: Viewers A18-49 Skew y2y True Sitch
4.98 1.16 30% 1.31 +0%
A18-49+
69

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 3/5/2015 2.0 2.01 -0.01 -0% 27.8 4.6 2.7 7.3 -0.13 3.1 2.5 +0.14 1.008 -0.02
2 3/12/2015 1.4 1.49 -0.09 -6% 28.4 4.5 2.8 7.3 -0.13 2.6 2.0 +0.05 1.010 -0.01
3 3/19/2015 1.2 1.38 -0.18 -13% 28.2 4.9 2.8 7.6 -0.16 2.3 1.7 -0.00 1.009 -0.01
4 3/26/2015 1.3 1.40 -0.10 -7% 28.8 5.7 1.9 7.6 -0.16 2.3 2.2 +0.08 1.012 -0.02
5 4/2/2015 1.1 1.16 -0.06 -6% 29.4 4.5 2.4 6.9 -0.09 2.1 1.9 +0.04 1.013 -0.01
6 4/9/2015 0.9 1.15 -0.25 -22% 27.1 4.7 3.6 8.3 -0.23 2.1 1.7 -0.00 1.012 -0.01
7 4/16/2015 1.1 1.20 -0.10 -8% 28.3 4.9 2.7 7.7 -0.17 2.4 2.2 +0.09 1.017 -0.02
8 4/23/2015 0.9 1.15 -0.25 -22% 26.6 4.5 4.1 8.5 -0.25 2.2 1.8 +0.02 1.016 -0.02
9 4/30/2015 0.9 1.04 -0.14 -13% 27.5 6.0 2.6 8.6 -0.26 2.7 2.6 +0.14 1.020 -0.02
10 5/7/2015 1.0 1.27 -0.27 -21% 25.8 4.2 4.7 8.8 -0.28 2.1 1.9 +0.04 1.020 -0.02
11 5/14/2015 1.0 1.13 -0.13 -12% 27.6 4.6 3.4 7.9 -0.19 2.3 2.2 +0.08 1.021 -0.02

AVERAGES: 1.16 1.31 -0.14 -11%
STDDEV: 0.32 0.27
STDDEV%: 28% 21%

2014-15 Encore Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1We3/11/201510:001:002.620.621.5 0.7 0.60.96 -37%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

More SpotVault in the Index.

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