Friday, March 20, 2015

SpotVault - iZombie (CW) - 2014-15 Ratings





iZombie
Tuesdays, 9/8c, CW







2014-15 Original Ratings

Info Ratings Breakdowns
Ty2y
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
1 Tu 3/17/2015 9:00 1:00 2.29 0.8 3
1.3
0.9 0.8
-6%
2 Tu 3/24/2015 9:00 1:00 1.99 0.7 2
1.2
0.7 0.7
-30%
3 Tu 3/31/2015 9:00 1:00 1.81 0.7 2
1.3
0.7 0.7
+133%
4 Tu 4/7/2015 9:00 1:00 1.77 0.7 2
0.5
0.7 0.7
+250%
5 Tu 4/14/2015 9:00 1:00 1.85 0.8 2
1.5
0.8 0.7
+14%
6 Tu 4/21/2015 9:00 1:00 1.80 0.6 2
1.3
0.7 0.6
-33%
7 Tu 4/28/2015 9:00 1:00 1.69 0.7 2
1.5
0.7 0.7
-26%
8 Tu 5/5/2015 9:00 1:00 1.62 0.6 2
1.4
0.6 0.6
-25%
9 Tu 5/12/2015 9:00 1:00 1.70 0.6 2
1.5
0.7 0.6
-25%
10 Tu 5/19/2015 9:00 1:00 1.50 0.6 2
1.4
0.6 0.5
-45%
11 Tu 5/26/2015 9:00 1:00 1.56 0.6 3
0.4
0.6 0.6
+100%
12 Tu 6/2/2015 9:00 1:00 1.80 0.6 2
0.4
0.6 0.6
+100%
13 Tu 6/9/2015 9:00 1:00 1.45 0.5 2
0.3
0.5 0.6
+100%
AVERAGES:Viewers A18-49 Lead
Brkdwn
Ty2y
1.760.65 1.1 -5% +1%

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 3/17/2015 0.8 0.69 +0.11 +16% 29.5 5.4 2.0 7.4 -0.05 1.3 1.5 +0.17 1.020 -0.01
2 3/24/2015 0.7 0.60 +0.10 +16% 30.5 5.7 1.4 7.1 -0.04 1.2 1.4 +0.15 1.023 -0.01
3 3/31/2015 0.7 0.60 +0.10 +16% 30.6 4.9 1.9 6.7 -0.02 1.3 1.3 +0.14 1.031 -0.02
4 4/7/2015 0.7 0.78 -0.08 -10% 31.4 7.0 0.1 7.2 -0.04 0.5 0.4 -0.01 1.036 -0.03
5 4/14/2015 0.8 0.73 +0.07 +10% 29.7 5.4 1.9 7.3 -0.04 1.5 1.4 +0.15 1.048 -0.03
6 4/21/2015 0.6 0.46 +0.14 +32% 31.8 4.7 1.5 6.1 -0.00 1.3 1.5 +0.16 1.030 -0.01
7 4/28/2015 0.7 0.59 +0.11 +18% 30.1 5.4 1.8 7.2 -0.04 1.5 1.6 +0.18 1.050 -0.03
8 5/5/2015 0.6 0.49 +0.11 +21% 29.5 5.4 2.1 7.5 -0.05 1.4 1.6 +0.18 1.042 -0.02
9 5/12/2015 0.6 0.52 +0.08 +16% 30.5 5.8 1.4 7.2 -0.04 1.5 1.4 +0.14 1.041 -0.02
10 5/19/2015 0.6 0.53 +0.07 +13% 29.1 7.4 1.2 8.5 -0.08 1.4 1.6 +0.18 1.056 -0.03
11 5/26/2015 0.6 0.73 -0.13 -18% 29.4 5.9 1.9 7.8 -0.06 0.4 0.3 -0.03 1.055 -0.04
12 6/2/2015 0.6 0.74 -0.14 -19% 27.5 5.4 3.2 8.6 -0.09 0.4 0.3 -0.03 1.043 -0.03
13 6/9/2015 0.5 0.68 -0.18 -26% 28.4 8.8 0.8 9.6 -0.12 0.3 0.3 -0.03 1.048 -0.03

AVERAGES: 0.65 0.63 +0.03 +4%
STDDEV: 0.09 0.11
STDDEV%: 13% 17%

2014-15 Encore Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1Fr3/20/20159:001:000.960.310.4 0.3 0.30.41 -27%
2Fr3/27/20159:001:000.680.210.4 0.2 0.20.32 -38%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

More SpotVault in the Index.

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