Wednesday, March 4, 2015

The Question, Wednesday 3/4/15: Will Viewers Log In to CSI: Cyber?

Tonight, CBS launches the fourth CSI series CSI: Cyber after Criminal Minds. Cyber may end up with the interesting distinction of premiering after the entire rest of the CSI empire has finished airing (though we don't yet know CSI's fate). Though CSI wasn't much of a viewership draw on Sunday this season, it's still an iconic brand on CBS, and the network also hopes that Medium alum Patricia Arquette and her recent Academy Award win can bring in some interest. Will viewers log in to CSI: Cyber? That's The Question for Wednesday, March 4, 2015.

Previous CBS Wednesday 10/9c Occupants
1.90 (CSI average in 2013-14)
2.0 (Stalker premiere, 10/1/14)
1.54 (Stalker average in 2014-15)

The good news for Cyber timeslot-wise is the competition; if you can't get sampled against Nashville and a repeat of Chicago PD, it's probably not going to happen. The bad news is that its lead-in Criminal Minds has had some trouble in 2015 against new Death Star Empire, culminating with a new low 1.9 a couple weeks ago. The return of Survivor at 8/7c could get Minds back into the 2's, but it still might be a half point or so weaker than the 2.7 that led into the Stalker premiere. I think Cyber can get close to and maybe match the Stalker premiere rating, but the lead-in will keep it from doing much better.

Over/Under: 1.95.

No entries accepted after 6:00am ET the morning after the date in the headline. If editing your pick, please leave a separate comment. All results based on final ratings rounded to the nearest tenth.

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