Monday, July 1, 2013

SpotVault - Whodunnit? (ABC) - Summer 2013 Ratings





Whodunnit?
Sundays, 9/8c, ABC







Summer 2013 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Su6/23/20139:001:004.051.3433.83.91.31.35-3%
2Su6/30/20139:001:003.191.0333.54.41.01.15-13%
3Su7/7/20139:001:003.001.0334.84.60.91.12-11%
4Su7/14/20139:001:003.121.1331.74.71.21.30-15%
5Su7/21/20139:001:002.961.0333.14.01.01.15-13%
6Su7/28/20139:001:003.041.1331.94.71.41.29-15%
7Su8/4/20139:001:002.991.0332.07.81.31.26-20%
8Su8/11/20139:001:003.221.1332.74.01.21.23-10%
9Su8/18/20139:001:003.611.4434.25.11.31.46-4%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrue2Sitch
3.241.1143%1.25-11%

Summer 2013 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Sa6/29/201310:001:001.50.3126.94.80.40.60-50%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

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