Wednesday, July 31, 2013

Spotted Ratings, Weekend Roundup 7/26-7/27/13


WHAT MATTERS:
  • On Friday, ABC introduced a new regular edition of Primetime called Would You Fall for That? Out of the gate, it did multiple tenths worse than any of this summer's Primetime: What Would You Do? episodes and seems to have hurt 20/20 as well.
  • Fox got back into UFC on Saturday with a number well below the sport's results during the TV regular season. But it was down just a tenth from the summer 2012 edition (1.2 on 8/4/12).

FRIDAY 7/26/13 FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
Shark Tank (SR) 4.76 1.1 +16% +69% 1.69
Primetime: Would You Fall for That? 3.25 0.8 n/an/a 1/1 n/a -24% +0% 1.23
20/20 (S) 3.70 0.8 -20%-27% 11/11 n/a -20% -11% 1.27
Tim McGraw's Superstar Summer Night 4.34 0.8 n/a +3% +33% 1.20
Blue Bloods (SR) 5.08 0.7 +17% +27% 1.11
Camp (R) 1.72 0.5 +25% -96% 0.77
Dateline Fri (S) 5.88 1.1 -15%n/a 3/6 n/a +0% -91% 1.72
Bones (SR) 3.09 0.7 -7% +27% 1.08
The Following (SR) 1.31 0.3 -25% -50% 0.57
iHeartRadio Ultimate Pool Party 0.64 0.2 n/a -56% +60% 0.31

SATURDAY 7/27/13 FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
Zero Hour 1.9 0.4 +33%n/a 4/11 n/a +33% +0% 0.61
Movie: Norbit 2.2 0.6 n/a +26% +26% 1.08
48 Hours (SR) 3.1 0.5 +43% +25% 0.77
Movie: The Longest Yard 3.0 0.7 n/a -3% +40% 1.21
American Ninja Warrior (R) 1.7 0.4 -20% -94% 0.61
Get Out Alive (R) 1.7 0.5 +43% -94% 0.98
Do No Harm 1.6 0.4 +33%+67% 3/6 n/a +33% -96% 0.75
UFC 2.4 1.1 -39%n/a 4/4 -8% +110% +132% 1.79

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

3 comments:

Spot said...

Just a quick housekeeping note: I'm pretty sure Would You Fall For That was on ABC, not Fox.


Also, I guess viewers weren't falling for it, either.

Spot said...

Thanks!

Spot said...

No problem.

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