Wednesday, May 16, 2012

Spotted Ratings, Saturday 5/12/12 (FINALS)


WHAT MATTERS:
  • Fox dominated with a fairly average result from NASCAR. 
  • Even though Fox was way up year-to-year (vs. a year-ago baseball game), the night as a whole was way down. Much of the blame goes to ABC, which programmed the exact same movie as last year but did less than half the numbers. Year-to-year: ABC -58%, CBS -17%, NBC -46%, Fox +48%, broadcast as a whole -19%.

FULL TABLE:

Info Show Timeslot TRUE
Viewers A18-49 SkewLast LeLa Avg Rank Tavg Lead
Movie: Pirates of the Carribean: At World's End2.10.637%n/an/an/an/a-41%n/a0.79
CSI: Miami (R)3.10.521%-29%n/a-51%10/10-29%n/a0.70
NCIS (R)5.70.818%+60%+0%-57%15/16n/a+60%0.94
48 Hours Mystery6.31.224%-8%+0%+4%9/26+5%+50%1.76
Harry's Law (R)2.60.315%-40%n/a-46%17/17+13%n/a0.31
The Firm2.20.423%-20%+0%-41%9/15-5%+33%0.50
Law and Order: SVU (R)3.60.725%+0%-20%-22%18/31n/a+75%1.03
NASCAR6.41.734%+6%n/a-3%3/6+70%n/a2.20

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
Tavg - A18-49 percent difference from its timeslot's previous original entertainment average this season.
TRUE - True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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