Saturday, April 28, 2012

Demos Year-to-Year, Thursday 4/26/12

Demos Year-to-Year is back for its fourth May sweeps! As was true in February, expect Wednesday and Thursday to be in negative double digits all sweep long thanks to American Idol. The NBC Thursday numbers will usually be bad, but they're a bit exaggerated on this night since the year-ago evening was Steve Carell's Office finale.

title SHOW day/time SLOT previous occupant
Grey's Anatomy-11%-11%
Scandaln/a-9%Private Practice
ABC: -8%
The Big Bang Theory+24%+24%
Rules of Engagement+9%+9%
Person of Interestn/a+0%CSI
The Mentalist-15%-15%
CBS: +2%
30 Rock-16%Thu 10:30+14%The Office (R)
The Office-50%-50%
Parks and Recreation-30%Thu 10:00-64%The Office
Awaken/a-61%Parks and Recreation/30 Rock
NBC: -46%
American Idol Thu-30%-30%
Fox: -30%
The Vampire Diaries-8%-8%
The Secret Circlen/a-17%Nikita
CW: -11%

HOW TO READ THIS: These are adults 18-49 rating comparisons between the date in the post title and the corresponding night in May sweeps 2011. The 'SHOW' column compares each show with how that same show did during the same week of May sweeps 2011, no matter where it aired in 2011. If it aired somewhere else, I tell you when in the 'day/time' column. The 'SLOT' column compares each timeslot's rating with the timeslot's rating on the corresponding night in 2011, no matter what aired there last year. If it's different, I tell you what it is in 'previous occupant.'

Previous posts on corresponding evening: 2009 | 2010 | 2011

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