Wednesday, April 18, 2012

Spotted Ratings, Tuesday 4/17/12: Dubious Practices


WHAT MATTERS:
  • In its first airing away from Thursday since 2008, Private Practice looked quite weak, coming in more than two tenths behind the post-DWTS average for Body of Proof over the previous three weeks (and 10% behind the full timeslot average). My thought was Body of Proof probably needed almost all the other marginal ABC dramas to collapse to have a shot at coming back, but these days that seems to be a pretty good bet.
  • I thought Glee did pretty decently in its return from hiatus last week, but that may have been a one-time thing, as this week's episode took a multiple-tick dip. Most other 8/7c players were also down as Last Man Standing continues to look worse by the week. I still think it's getting renewed, but it's not doing itself any favors.

FULL TABLE:

Info Show Timeslot TRUE
Viewers A18-49 SkewLast LeLa Avg Rank Tavg Lead
Last Man Standing6.511.631%-11%n/a-37%21/21-33%n/a1.67
Cougar Town4.451.440%-7%-11%-12%7/8-26%-13%1.48
Dancing with the Stars Tue14.172.523%+9%-7%-9%3/4+5%+79%2.54
Private Practice6.531.733%-19%-17%-29%17/17-10%-32%1.52
NCIS18.083.021%-3%n/a-22%21/21-22%n/a3.44
NCIS: Los Angeles (R)11.172.023%+33%+58%+32%3/12-38%-33%1.70
Unforgettable (R)8.191.523%+25%+33%+14%3/11-34%-25%1.38
The Biggest Loser6.962.342%+10%n/a+6%3/16+14%n/a2.57
The Voice Tue8.863.348%-6%+10%-1%2/3+44%+43%3.28
Fashion Star4.461.543%-17%-6%-8%4/6-22%-55%1.17
Glee6.232.449%-11%n/a-25%16/16-21%n/a2.69
New Girl5.222.766%-4%-11%-20%18/21-23%+13%2.58
Raising Hope3.791.861%+0%-4%-17%17/22-27%-33%1.56
90210 (R)0.680.356%+0%n/a+0%1/5-57%n/a0.26
Ringer1.200.553%+25%+0%-19%12/22-13%+67%0.51

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
Tavg - A18-49 percent difference from its timeslot's previous original entertainment average this season.
TRUE - True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. (Note: these are PRELIMINARY TRUE calculations. Finals come next week.)

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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